Business model generation PDF
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Scroll down the page to understand the basic concepts and logic of the Business Model Canvas, download the map or start a course, also free of charge, for quick learning.
The Business Model Canvas
Conceived by Alexander Osterwalder, this model has revolutionised the way a Business Model generation PDF is represented. With the Business Model Canvas, everyone in fact has the possibility of understanding complex elements concerning the functioning of an entire company, in a simple and extremely intuitive way. This is because the canvas is based on a visual language that is quick to learn and accessible beyond the professional background: 9 blocks allow the constituent elements of each Business Model to be visualised and imagined.
Customer Segments
The Customer Segments block describes the different groups of people and/or organisations to which the company addresses itself. It is fundamental because it allows the package of products and services to be built around the precise needs of each specific customer cluster.
Value Proposals
Value Propositions, or value propositions, are the benefits generated for a specific customer segment. They answer the question: 'Why should customers choose your product/service?
Channels
The Channels block describes how the company reaches out to a specific customer segment to present and provide them with its value proposition; they are the contact points between the company and its customers.
Customer Relations
The Customer Relations block describes the type of relationship the company establishes with different customer segments. It indicates the ways in which the company: acquires customers, retains existing customers and increases sales.
Revenue Flows
The Revenue Flows block describes how the company earns revenue from the sale of products/services to a given Customer Segment. It is an increasingly strategic block, capable of decreasing a company's success.
Key Resources
The Key Resources block encapsulates the strategic assets that a company must have in order to bring to life and sustain its business model. Key resources identify what your company needs for your business model to work.
Key assets
The Key Activity block describes the strategic activities that must be performed to create and sustain value propositions, reach customers, maintain relationships with them and generate revenue.
Key Partners
he Key Partner block defines the network of suppliers and partners necessary for the company's business model to function. The company is a system acting in a larger ecosystem: it is not possible to think of it as something self-sufficient.
Cost Structure
The Cost Structure block defines the costs that the company will have to incur to make its business model function.
The Value Proposition Canvas
The tool that helps you focus on your value proposition in relation to your customers, so as to correctly identify their real needs and relate them to the value your company can offer them.
The B2B Canvas
The result of more than 10 years of experience and work with the Business Model Canvas, successfully tested on hundreds of SMEs, a tool to facilitate innovation in B2B markets.
Innovate for good
At Beople we believe that innovation is always a choice, the choice of the world we want to help create. This is why, in addition to pursuing ethical and high social impact innovation projects, we allocate 2.5% of our revenue to a dedicated fund to support social innovation projects or free or subsidised courses of study in our Business Design Academy.