BLOCK XPRESS REVIEW

BlockXpress is a project relaunching within a few days on the BNB chain. During its first run, the team was able to deliver a functioning utility until they ran into some problems.

Many people within the community are bullish on the vision of the team. This article will attempt to dive into what BlockXpress is all about.

WHAT IS BLOCKXPRESS?

BlockXpress is a web3 e-commerce platform that aims to be the middleman e-commerce hub that bridges the gap between e-commerce platforms and the decentralized world of cryptocurrency. As stated on their whitepaper, the main goal is “to make things easier for every userbase to bridge blockchain and commerce in the most efficient and reliable way”. BlockXpress wants to “make crypto adaption more appealing to the masses. To help the e-commerce market take the next leap forward to better serving the people on what they need and when they need”

The team behind this project believe a platform that allows consumers to buy products from popular e-commerce stores using their native token; $BX will drive the next evolution in the e-commerce sector.

HOW DOES IT WORK?

The actual function of BlockXpress is it redirects users to top sellers on e-commerce websites when they search for an item. If user A goes on BlockXpress to purchase a mug, the platform has been developed to crawl through and display all top sellers of mugs on the leading e-commerce websites (Amazon, Alixpress, etc). Think of it as a search engine for making purchases off e-commerce platforms.

Another crucial function is that the platform has Coinbase integration. Users will be connecting their wallets to Coinbase and not BlockXpress.

MEET THE TEAM

The team behind this idea include:

Dr Inventor: a Norwegian, he is the founder of BlockXpress and the man behind this daring vision. Not much is known about him before launching this project. Whether or not he will fight through thick and thin to see this vision succeed is yet to be seen. But he did not give up after the first major hurdle that BlockXpress faced. This could suggest he is passionate about his vision.

Alex: a Swedish, he is the manager of BlockXpress. This courageous individual stood with his business partner after the first hurdle. He also fought bravely to share what happened. There is little information on Alex's footprint in the defi space before BlockXpress. 

PARTNERS

The most important partner of BlockXpress is Northern Branding Co. This is a service listing company located in the UK. The piece de resistance utility of BlockXpress will be delivered with their help.

REVIEW

BlockXpress sounds like an excellent plan on paper, no doubt, but there are some hurdles associated with a project like this.

The most obvious problem with most web3 projects right now is a lot of investors fail to realize we are in an era like the internet bubble era. See, in the era before the internet became a thing, many websites and internet businesses launched, and sadly, most of them did not make it to the promised land (haha 😉). Some problems associated with the project's goal include:

Anonymity with centralized entities: BlockXpress might be small and largely unknown now, and the perk of ordering items from large stores as an anonymous user can go unnoticed. But what happens if they succeed and gain widespread success at a level of projects like StepN? Can BlockXpress withstand a fud campaign from the giants? What happens if their whole business model is halted by a cease and desist order?

Cash vs tokens: as bullish as the idea sounds on paper, we have learned through multiple industries that some ideas are only good on paper. You could search the internet and find videos of popular brands releasing products that never caught on. With a project like this, the biggest hurdle will be convincing traditional consumers to sell their cash for a crypto token, switch to a different website and place an order. Do you believe this is possible?

Underdog vs giant: do you remember when Facebook offered to buy Snapchat and they refused? Well, they turned Instagram into a Snapchat killer shortly after it. With the vision of mass adoption, it is crucial to be aware of the risk of e-commerce giants integrating crypto payments directly into their platforms. Such a decisive move will render most web3 e-commerce platforms useless unless there are major innovative milestones to deliver.

Product delivery: on their website, there are two reviews from apparently satisfied customers. But there are skeptical comments from community members trying to understand how the team will deliver products to customers. And who takes responsibility if these items are damaged or wrong deliveries?

But it is not all bad. The team could decide to expand and have their store products. At a valuation as big as StepN, there will be no point remaining a middleman knowing more giants are integrating cryptocurrencies. It is also possible that this project could find an audience long before these giants arrive, as traditional markets are usually slow to embrace new technology.

Another positive outcome is the chance of success irrespective of giants integrating cryptocurrency payments. Did you know that a few years ago Fiverr integrated cryptocurrency payments and found wide stream success?

The success of BlockXpress will highly depend on the team’s strategic plan to deliver a stabilized business and successful business model with a loyal customer base. They will also need some good luck.