Ambassador Program Proposal for the Nicegram Project
Program Goals:
- Increase App Installations: Encourage growth in the number of new users through personal recommendations by ambassadors.
- Boost Engagement: Promote active use of the app and enhance user loyalty.
- Increase Premium Subscriptions: Motivate users to upgrade to the premium version to access additional features.
Ambassador Selection Criteria:
Active Nicegram Users:
- Familiarity with Nicegram’s features and benefits.
- Demonstrated engagement with the application.
Social Media Influence:
- Audience of more than 3,000 on X (Twitter), Telegram, Instagram, YouTube, or TikTok.
- Engagement rate reflecting genuine interaction with their audience.
Creativity and Communication Skills:
- Proven ability to create high-quality, engaging content (e.g., posts, videos, live streams).
- Excellent interpersonal skills to build trust with their audience.
Positive Reputation:
- No record of negative public actions or controversies that could harm the program.
- Commitment to Nicegram’s values and mission.
Onboarding Process:
1. Application Form:
- Submission of an application form.
2. Selection:
- Evaluation of applications for alignment with the program's objectives.
- Verification of social media profiles' authenticity and engagement metrics.
3. Trial Period:
- Selection of candidates for a two-week trial period with basic tasks to confirm their capabilities and interest.
4. Acceptance and Training:
- Providing successful candidates with a comprehensive and detailed guide to get started.
Goals and KPIs:
Main Requirements:
- Posts: At least 3 high-quality posts about Nicegram per week on any platform.
- App Installations: Attract a minimum of 100 app installations monthly via a personal referral link or promo code.
Additional KPIs:
- Premium Subscriptions: Attract at least 10 new premium subscribers monthly.
- Engagement Metrics: Demonstrate measurable impact through likes, comments, shares, and clicks on posts.
- Team Tasks: Participate in campaigns or initiatives aimed at user acquisition (e.g., AMAs, themed challenges).
Ambassador Responsibilities:
Content Creation:
- Publish engaging posts, videos, and stories about Nicegram.
- Highlight the benefits and features of the premium version of the app.
Community Engagement:
- Actively interact with the audience, answer questions about Nicegram, and encourage app installations.
- Relay user feedback to the Nicegram team.
Event Participation:
- Take part in online events, webinars, or special campaigns organized by Nicegram.
Reward System:
Base Rewards:
- 50 USDT for meeting the main KPIs (3 posts per week + 100 app installations).
Performance Bonuses:
- Additional App Installations: 0.5 USDT for each installation beyond the monthly goal.
- Premium Subscriptions: 2 USDT for every new active premium subscription (must remain active for 30 days).
Top Ambassador Recognition:
- Ambassador of the Month: An extra bonus of 100 USDT + public recognition on Nicegram’s official channels.
- Contests and Challenges: Competitions with prizes for creativity and effectiveness, such as best post, highest referral count, or most engaging campaign.