Advert Market - MenuBuilderBot
MegaHubTelegram
Introduction
In the base of «Advertisement Market» platform there is a constructor and hosting service of Telegram bots named @MenuBuilderBot. On the basis this constructor several thousand bots have already been created, those bots are visited daily by hundreds of thousands of users. The «Advertisement Market» platform is aimed to provide advertisers with easy access to users of hundreds of bots in such a way that they no longer need to contact and negotiate with each administrator of each bot separately. At the same time, the platform provides bot's administrators with easy access to earnings on their advertising mailing to their subscribers, without having to run around in groups in search of advertisers. Thus, we provide a service that allows both of them to easily meet for convenient and mutually beneficial cooperation.
We provide participants with an advertising platform and are interested in the system being based on openness, and not on personal arrangements and backroom negotiations. We tried to build this system on the principles of clarity, flexibility and transparency for all its participants. All terms of use are public and equal for all. Although we reserve the possibility of personal, private agreements, but in such a way that their results do not affect the conditions for the other participants of the platform.
This document introduces the basic principles placed in the @MenuBuilderBot «Advertisement Market» platform. It also contains a guide lines on how to work with the service for advertisers and bot administrators.
Advertisement, its categories and ratings
All orders received for distribution are moderated by @MenuBuilderBot administrators. Thus, we guarantee that advertising that does not comply with the published rules (as well as, in rare cases of our subjective vision) will not get into any ones bot.
Incoming messages are divided into five main groups by rating. This will allow bots administrators to receive predictable content in their bots corresponding to the bot audience. Below are the ratings and criteria in accordance to which the content of incoming advertisements for distribution will be classified. Each bot administrator, while setting up a mailing in the bot, will have to determine the rating of the content that he is ready to accept for distribution in his bot.
Important! Moderation is performed only for the text of advertisement itself. Moderators of @MenuBuilderBot while checking the messages, have no opportunity to check where the links of particular message are leading to and are not responsible for the content "on that side".
R1. General / Secure
• Children's content
• Nature
• Travels
• Culture (at the discretion of the moderator)
• Business / Freelance
• Machines / Makeup
• Cuisine / Health
• History / News
• Sport / Physical Education
R2. Entertainment / Youth
• Memes / GIFs
• Fashion / Chan and cars
• Games / Music
R3. Earnings / Bonuses
• Crypto / Currencies
• Air Drops / Draws
• Fulfilling Tasks
• Promotions / Discounts
• Economic Games
• Cases / Bux / Lottery
R4. Restricted / Shady
• Schemes / Darknet
• Pyramids / Betting
• Invest Projects / Mining
R5. Adult / Unsafe
• Erotic / Hint, Implications of erotica
• Obscene Speech / Slang / Subcultures
• Religion
The rating of messages by its content increases from the most innocent (R1), to not everywhere acceptable (R5). Admin of the bot, while choosing the rating, indicates the upper limit of content acceptable in its bot. This way, the system will send messages to the bot from R1 to the selected upper bound of the rating.
In other words, this is not a way to select categories of advertisements, but rather setting a threshold for unwanted content.
Advertisement categories for more fine-tuning of content will be added later.
The mailing does not accept messages related to drugs (in any context), as well as other prohibited or related to prohibited content.
Moderators @MenuBuilderBot will try, but reserve the right not to explain the reasons why this or that advertising message was assigned to a particular rating, or why the advertising message was rejected. In case of doubt about the rating of a particular message, the rating will always shift to the upper grade. This is dictated by the concern for the safety of users of those bots whose administrators have agreed to host advertising messages of this platform.
Formation of advertisement cost
The cost of an advertising mailing is determined by a set of bots' characteristics and user parameters that the advertiser can choose when placing an order for the mailing.
The cost of the order is calculated based on the «Base Price» according to the rules below.
Base price
Base price is the starting point for determining the cost of the order. It is defined as 1000 delivered messages in each supported currency and is fixed.
Currently, the base price is:
• RUB: 10 / 1000 messages
• USD: 0.15 / 1000 messages
• BTC: 0.000039 / 1000 messages
• ETH: 0.00011 / 1000 messages
Example. Mailing without additional options will cost 0.15 USD / 1000 messages.
Over time, the base price can and will change, which you will definitely be notified in advance.
Option «Active Users» (Temporarily not available)
The natural desire of the advertiser is to send his advertisements only to a real, live and active users. An active bot user, in our system, is a person who has visited a bot at least once in the last 24 hours.
When this option is activated, the message in each bot will be sent only to such users, other users will be skipped when sending out.
Options cost:
• +1 Base cost
Example. Mailing with only one activated option «Active Users» will cost 0.30USD / 1000 messages (0.15 + 0.15).
«Captcha» option
Another criterion of bot's value is the presence of a captcha in the bot for registering new users. Captcha allows you to radically reduce the number of robots subscribers, which greatly increases the chance that the advertisement will be seen by a living person. When this option is activated, only those bots where the captcha for registering new users is installed will be selected for mailing. Bots without captcha will be skipped.
Option cost:
• +3 Base cost
Example. Mailing with only one activated option “captcha” will cost 0.60USD / 1000 messages (0.15 + 0.45).
Example. Mailing with activated options «active users» and «captcha» will cost 0.75USD / 1000 messages (0.15 + 0.15 + 0.45).
The parameter «Number of messages per day»
This parameter determines and artificially limits the maximum possible number of messages that can be sent to users of each individual bot.
Everyone agrees that a large number of received messages reduces the user's interest in their content. And thereby reduces the value of the messages themselves. Therefore, to increase the value of each message, we provide Bots Administrators with the ability to voluntarily limit the maximum number of messages per day that their users can receive. Thanks to this, the advertiser will be able to determine himself the bots with what maximum number of messages per day his advertisement will be. The more messages per day, the lower the value the bot and accordingly the cost of such distribution.
Based on the number of messages specified by the advertiser, bots will be selected from the general list of bots, in which the number of messages per day set by the administrator for this bot is less than or equal to that specified by the advertiser.
Every additional message per day after the first one reduces the cost of advertising in such bot by 5%.
The parameter influence on the price:
• 1 post per day - does not affect
• 2 posts per day - minus 5%
• 3 posts per day - minus 10%
...
• 10 posts per day - minus 45%
Example 1. Mailing without options with the parameter «1 message per day» will cost 0.15USD / 1000 messages.
Example 2. Mailing without options with the parameter «5 message per day» will cost 0.12USD / 1000 messages. (0.15USD - 20%)
Example 3. Mailing with activated options «active users» (temporarily not available) and «captcha» and the parameter «10 messages per day» will cost 0.4125USD / 1000 messages ((0.15 + 0.15 + 0.45) - 45%).
Number of posts
Of course, when placing an order, you must determine the number of messages for distribution. The minimum quantity for distribution and the discreteness of the quantity is 1000 messages. The maximum number (at the moment) is limited to 100,000 messages.
Payment of actually made mailing
If, for any reason, the order which is not completed fulfilled, is being closed (closed by the system, rejected by the moderators, canceled by the advertiser), all unused funds will be returned to the advertiser's account.
The advertiser can cancel the order from the execution at any time (except for the moment when the distribution is directly performed), with the return of the remaining unused amount (the whole, if the order has not yet begun to be executed).
Discount when using Referral-Code
If advertiser came on the recommendation of another user (he has a user's Referral-Code or Referral-Link), and Referral-Code being used, a 5% discount will be given to advertiser for all orders made within a week, starting from the first time that Referral-Code has been entered.
The 7 days countdown for Referral-Links starts from the moment of the first order, and for the Referral-Code from the moment of its introduction.
Modification of this rule
The @MenuBuilderBot administration, in the future, reserves the right to change advertising prices, interest and reward ratios with mandatory prior notice to all parties participating in the program via our head bot @MenuBuilderBot.
Distribution of advertising in bots and payments to admins
Attention! In order to protect advertisers from unscrupulous admins who is filling up their bots with dead or robots multi-accounts, only admins of bots with more than 500 subscribers can receive advertisements in their bots.
Admin remuneration
@MenuBuilderBot is neither an advertiser nor a bot owner and provides only a service its self. Therefore, a large part of the reward of the order is going to the admins of the bots that have received the advertisement. At the moment, Admins will always receive 75% (fixed percentage) of the cost of the advertising order that was sent to the users of his bot.
As soon as Mailing is complete, reward will be added immediately to the account of the bot's owner. Thus, the administrator can be confident in the transparency of the system and the timeliness of payment for advertisement send in his boat. Messages send - the reward is received. The amount of reward will always correspond to the number of messages, out of the particular order, that were actually sent to this bot, taking into account parameters of the order and the cost of each message, in this particular distribution.
Example. Bot with captcha, 10,000 users, 1,000 of them active.
Order1. Captcha bots and mailing to active users only (cost 0.75USD / 1000). 1000 messages will be sent to the bot, the reward for the order will be 0.5625USD (0.75 * 1 * 0.75).
Order2. Bots with captcha, sending to all users (cost 0.60USD / 1000). 9000 messages will be sent to the bot, the reward for the order will be 4.05USD (0.60 * 9 * 0.75).
Due to the large number of conditions and restrictions in the system, it should be understood that there is a possiblity of the situation when Order 2 being executed first (sending advertising messages to all bot users) leaving no “free” users for Order 1. This situation is not controlled in any way and will depend solely on a combination of circumstances. The only way bot administrator can regulate it, is by eliminating “cheaper” orders by setting the appropriate bot parameters (see below the section «Minimum order price»).
Number of posts per day
Each bot administrator in @MenuBuilderBot is free to send as many messages to his users (in his personal bot) as he pleases.
However, a large number of advertising mailings lowers the value of each of them, and the exorbitant number of messages negate the meaning of the idea itself. Thus, bots administrators who plan to participate in the «Advertisement Market» should understand the reasons why they should impose on their bots additional restrictions on the number of messages they can send to their subscribers. Administrators and their bots participating in the «Advertisement Market», begin to bear obligations to advertisers. In this case, for the quality of the bots ment for advertising mailing.
By including a bot in the «Advertisement Market» program, the bot administrator agrees that the system will calculate and limit the number of messages sent to users by this bot per day. Each administrator will have to assign the maximum number of messages that can be sent by the bot: from 1 to 10.
In accordance with this number, the cost of advertising in this bot will be defined (see above the «Number of posts per day» section). The more posts is set - the more advertising messages can come, but the less will be the cost of each of them.
For more details on the setting of this parameter, see below (section «Bots Settings for Administrators»).
Minimum order price
The basic price of the advertising message will be determined by taking into account bot's enabled features and the parameters configured by the administrator.
Example 1. A bot with captcha and 1 message per day. The basic price is 0.60USD / 1000 messages.
Example 2. A bot without captcha and with 5 messages per day. The basic price is 0.12USD / 1000 posts.
In the system, only orders that strictly correspond to the parameters of the bot will be sent to this bot.
In example 1, orders with 2 or more messages per day (price 0.57USD and less), orders without captcha (from 0.30USD and below) and so on, will not arrive. At the same time, orders for active users can come to the bot, the price of such orders (for the examples above) will be 0.75USD and 0.24USD / 1000 messages, respectively.
Thus, the more features and the stricter the settings in the bot, the more expensive advertising will be. However, at the same time, there will be a smaller number of advertising messages that meet these criteria.
In order for a bot administrator to have more advertising at a high advertising base and strict settings, he can manually reduce the cost of advertising in his bot.
In order to do this, the bot administrator can either raise the price threshold of orders or lower it by setting the “minimum order price” parameter. For example, if the main price of a bot is 0.60USD, but the administrator is fine with orders of a value down to 0.30USD / 1000 messages, he can set a threshold equal to 0.30USD.
Important! Setting a threshold does not mean that the administrator will always receive only minimal amount of reward! Administrator always gets 75% of the order value. If a more expensive order arrives (for example, 0.75USD) - 75% of this amount will be. If a cheaper order arrives (for example, 0.30USD) - 75% of this amount will be rewarded.
In other words, the “Minimum Price” parameter will allow owners of expensive bots to receive cheaper advertising along with the more expensive, increasing its total number. The administrator of each bot can decide for itself what is more important (in general): to receive less (not necessarily) more expensive orders or more (possibly), but cheaper ones.
Manual order selection
In general, the advertisement distribution to bots occurs automatically. There are, however, situations when this method is not suitable for everyone. Those administrators who is, for some reason, are not satisfied with automatic mailing of messages, or their bots receiving to little advertising due to the low (safe) threshold of the rating which is set in the bot, they can add advertising messages manually by selecting them from the @MenuBuilderAdvert channel where all orders posted after being paid and approved by moderators.
This will allow admins to more accurately determine which messages are coming in their bots and, in addition, to add advertisement messages with rating which is higher than the one set in their bot, if a particular advertising message seems acceptable to them.
For details on using this feature, see below in the section "Manual selection of orders for mailing in bot."
Modification of this rule
The @MenuBuilderBot administration, in the future, reserves the right to change advertising prices, interest and reward ratios with mandatory prior notice to all parties participating in the program via our head bot @MenuBuilderBot.
Bot settings for admins
Attention! In order to protect advertisers from unscrupulous admins who is filling up their bots with dead or robots multi-accounts, only admins of bots with more than 500 subscribers can receive advertisements in their bots.
This section describes the functionality of the bot admins who are willing to accept third-party advertising, send it to the subscribers of their bot and earn money on it.
We would like to emphasize it once again, that participation in the «Advertisement Market» system is completely voluntary. @MenuBuilderBot have not sent before, does not send at this time and will never send in future any forced advertising through your bots. Once again: your bots will not receive any advertising until you yourself, voluntarily activate this feature.
You can withdraw the money earned from this advertisement to your wallets, as well as spend it to purchase functionality inside @MenuBuilderBot. This is regular, real money, not the tokens or any conditional points.
Bot's settings for participation in the «Advertisement Market» are in
☞ Admin / Advertising
Advertisement language
This parameter determines which advertising messages and in which language (from those that were paid by advertisers) will be sent to the bot. This will prevent advertisement messages which are not typical for the bot or written on unwanted languages from being send to the bot. At the moment, you can choose only one language from "Russian" and "English" options.
Reward payment currency
The @MegaHUB system (as well as @MenuBuilderBot, which is part of it), is "de facto" an international system; therefore, payment for advertising can be made in different currencies. At the moment we are not ready to deal with currency conversion issues, so the admin reward payment for mailing comes exactly in the currency in which it was paid by the advertiser.
In this regard, the bot's admin can choose the currencies (from those represented in the system) in which he is ready to accept rewards for sending advertisements through his bot. Advertisement will not be send to the bot, if that advertisement was paid by the advertiser in a currency that the admin is not ready to accept.
Posts Ratings
Created on @MenuBuilderBot bots can have a different goals and audience. Messages that are acceptable in one bot may be completely unacceptable to users of another.
In order to protect your subscribers from inappropriate content, for each bot participating in the «Advertisement Market», you need to establish the rating of messages which this bot can receive. The lower the rating assigned to the message, the safer from the user's point of view its contents will be. At the same time, this will reduce the range of messages that can be sent to this bot.
Ratings are given above (see the «Advertisement, its categories and ratings» section).
Number of messages sent per day
Each admin in @MenuBuilderBot is free to send as many messages through his bot as he pleases. However, by bringing his bot to the public platform of the «Advertisement Market», the administrator receives not only opportunities, but also takes responsibility.
By specifying the number of messages that bot users can receive, every admin determines the cost of advertising in their bot (see above). At the same time, the system guarantees to advertiser that users will never receive more messages than it has been paid.
Thus, when participating in the system of «Advertisement Market», any bot is limited to the number of mailings per day. It is equal to the “Quantity specified for advertising” + 1.
The admin, if he wants, can send messages of his own. This number will be deducted from the total amount of messages per day specified for this bot. In this case, he will receive less advertising. "+1" to that number, guarantees the admin that even if the entire limit on advertising messages has been exhausted, he will always be able to send something to its users, if necessary.
Captcha
Another criterion for assessing the value of a bot (and, accordingly, the cost of advertising in it) will be the presence of a starting captcha in it. Captcha allows you to limit the number of automatic subscribers, which, in its turn, increases the chance that the advertisement will be seen by a live person. Therefore, advertising in captcha bots will cost more for the advertiser, thus bringing more profit to the admin.
In the bot, the start-up captcha with the option “for all new users” must be presented and witched on. If the captcha was set before the introduction of the «Advertisement Market» it begins to affect the price immediately. In other cases, captcha will begin to affect the price only a month after switching on. The reason is that the “old” user base has been assembled in unknown way, and no one can tell how many robots and automated subscriptions are there. Month is a “filter”.
The minimum cost of advertising in the bot
The admin of the bot who participates in the distribution of advertising will be able to specify the minimum cost of advertising that he is willing to accept in his bot. This is done in order for admins who does not want to disturb their subscribers in wain, to be able not to receive cheap advertising, or advertising the cost of which does not meet their requirements. And at the same time, for admins with expensive and high-quality bots (advertising in which should be expensive) to have the opportunity to receive advertising more often if expensive orders come too rarely (with the detriment to the price of the order, of course).
Thus: in the case of a high threshold, bots will receive less advertising, but it will be more expensive for each message. If the threshold has been lowered, there will be more advertising, but it will be cheaper. The minimum threshold is indicated as a percentage of the basic cost of advertising reward (calculated on the above criteria) for each particular bot.
Restriction on changing options
Any parameters, except for turning on and off the option of bot participation in advertising, can be changed no more than once a day (the number is preliminary and can vary)! This restriction is necessary to prevent manipulation of distribution parameters by tricky administrators in order to receive orders that do not correspond to the real value of their bots.
Modification of this rule
The @MenuBuilderBot administration, in the future, reserves the right to change advertising prices, interest and reward ratios with mandatory prior notice to all parties participating in the program via our head bot @MenuBuilderBot.
For advertising managers
The created system, besides the direct sending advertising through the bots its self, provides an opportunity to earn money by inviting advertisers. Which means you can make money even if you don't have the bot if your own. To encourage this, our system provides the payment of a percentage to the admin from amount of order of advertiser invited by him. There is also a discount to the advertiser himself, for using admin's referral link (promotional code) so that he would have motivation to use those promotional codes.
The user who brought the advertiser (the one whose Referral-Code or Referral-Link were used) is getting 10% of the size of each order placed by that advertiser, during the first week after his the Referral-Code has been intered or after first order if advertiser came via Referral-Link.
After the first week, the user who invited the advertiser will continue to receive 5% of all other orders of the advertiser invited by him. At the moment, the time of receiving of this reward is limited by 6 months, but it is POSSIBLE that limitations will be removed in the future.
The advertiser who used the Referral-Code or Referral-Link receives a discount (see above the section “Discount when using a Referral-Code”).
Modification of this rule
The @MenuBuilderBot administration, in the future, reserves the right to change advertising prices, interest and reward ratios with mandatory prior notice to all parties participating in the program via our head bot @MenuBuilderBot.
Sending messages
Depending on what features (parameters) of bots are specified by advertiser for distribution, from the entire list of bots participating in the distribution, in the order of the queue, will be selected only bots that fully meet the criteria of the order.
At the moment, all bots are supposed to have equal access to orders: it is not intended to set the priority of some bots over others. Currently, “in the order of the queue” means some form of technical ordering that does not require the description in this document. Perhaps this will be changed later.
While executing, each order is divided into at least 10 equal parts. This is necessary in regard of two important points:
● so that the entire order (or its most part) would not fall all in one bot. For example, if it is appeared to be that advertising theme is not fully corresponds to the bot theme, then the effectiveness of such advertising will be low. By always distributing an advertisement order to at least 10 bots, it is more likely that some parts of the order will reach the interested audience.
● more even distribution of orders among the bots, so it would not happened that the “big” bot, appeared earlier in turn, took the whole order for itself and did not leave anything to the other “smaller” bots.
Of course, once executed in reality, any order can (and will) be broken up into more parts, as the bots in queue started to running out of users for distribution. All bots participating in the «Advertisement Market» have approximately equal chances to receive their share of advertising in the system. Regardless of the place in the technical queue, sooner or later (if they have the necessary attributes for advertising mailing), they will be receiving an order.
Which particular set of parameters will allow the bot to receive the bigger amount of advertisement income, is still unclear and will depend on the volume and parameters of advertisement orders. As the system evolves, we will analyze the process and probably provide some statistics to all participants of the system. This statistic should help participants make decisions about orders and bot settings.
How to place your advertisement
In order to place your advertisement and create a mailing through the admins bots you need:
1. Go to the main bot MenuBuilder at @MenuBuilderBot.
2. Click:
"Order Advertising - My Orders - Add Order".
3. Choose the language in which your advertisement message is written.
4. Enter and send, or forward the advertisement itself.
5. Select the currency which you like to use to pay the order.
6. Specify the parameters of the order.
7. After successful creation, you need to PAY, confirming your order.
❗ Only after that your order will be transferred for Moderation of @MenuBuilderBot administrators.
Below is a list of those parameters that can be specified for each order.
Each of the below parameters in its own way affects the final cost of the order.
Thus, even with the same number of messages for distribution, the cost of distribution may be different for each individual case.
The presented system will allow the customer the most accurately select the type of bot and the cost of advertising, depending on its financial capabilities and other preferences.
👁 Shows:
The total number of messages that will be sent to bot users. Directly affects the cost of the order.
⏱ Active users:
When this option is enabled, messages will be sent only to those users who visited the bot during the last 24 hours (users who have not logged in to the bot for a longer period will not receive messages). This option, increasing the quality of the audience, however, will increase the cost of advertisement for the advertiser and as a result - the reward of the bot's admin for each message.
🚯 Bots with captcha:
If the advertiser includes this option, his messages will be sent only to those bots that have captcha enabled “for all new users”. This option also improves the quality of the final audience, since the probability of sending messages to the robot in such bots is way lower. The option also increases the cost of the order for the advertiser and the reward for the admin of such a bot.
🔢 Limit of messages in bots:
The advertiser himself can choose in bots with how many messages per day he wants to send his advertisement. Messages will be sent only to the bots whose users receive no more than the specified number of mailings per day (bot users are not overloaded with advertising). The more messages per day certain bot is ready to accommodate, the lower the cost of each message in it.
Combination of these parameters will define the final price of the order.
How to set advertisement parameters in the bot.
In order to configure the parameters of your bot for automatic advertisement messages receiving you need to go to:
☞ Admin - Advert.
and specify the following parameters:
1. The language of the advertisement you like to receive.
2. Preferred currency of rewards for advertising.
3. The maximum number of messages per day for the bot.
4. The minimum amount of reward in percent (which you believe is acceptable for advertising in his bot), from the maximum possible for this bot.
5. The maximum allowed message's rating for this bot. Ratings of advertisement messages can vary from R1 to R5, however, when setting up the bot, there is also a rating of R0. When setting the rating of R0 in the bot - no Automatic messages will be sent to the bot. All advertisement can be added only manually (for manual addition of advertisement, see below).
After specifying all parameters, admin will be able to click the button:
6. "Participate in the advertisement program"
thereby activating this opportunity for himself.
Manual selection of orders for mailing in bot.
If rating of messages in the bot is set to R0 - no automatic messages will be sent to the bot, however, you can add advertisement manually.
An order will be sent if:
1. The order matches the bot by rating (i.e., the rating of the order is less than or equal to the selected one).
2. The order is not matching rate, but it was added manually.
An order is not gonna be sent if:
3. The order is not matching the rate and is not added manually.
4. The order was added manually, but the bot does not match the parameters (the presence of a captcha, the number of messages per day, etc.).
How it works:
1. Admin in the bot settings
☞ Admin / Advert.
selects a rating of advertisement orders which is fine with him. When choosing a rating R0, orders will not automatically go at all.
2. When the order appears in the @MenuBuilderAdvert channel (at any time), any admin can send (forward) the message with that order and its header (where the number is) to his bot.
3. Profit! The order during the mailing will be sent to this bot despite the rating of any if them.
4. If administrator has changed his mind and does not want to send the message any more - he may send (forward) the header of that nessage again and the order will be removed from the manually added ones.
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