Ad Exchanges platforms
Luc 2Google AdX / DoubleClick
(securepubads.g.doubleclick.net, g.doubleclick.net)
Mantis Intelligence (Reach PLC’s internal SSP)
(mantis-intelligence.com, mantishydra.mantis-awx.com)
Amazon Publisher Services (APS)
Indirectly referenced via Reach’s header bidding setup
(APS endpoints often hidden behind script loaders)
Index Exchange
Reach PLC uses Index; your log shows related telemetry endpoints
OpenX
Not directly visible in your log, but Reach PLC’s header bidding config includes OpenX
PubMatic
Same as above — part of Reach PLC’s standard bidder chain
Magnite (Rubicon Project)
Also part of Reach PLC’s standard bidder chain
These are typically loaded dynamically via Google Tag Manager or Prebid.js:
- Xandr (Microsoft)
- TripleLift
- Yahoo Exchange
A website, for example may use Prebid.js, which loads bidders dynamically — meaning the actual exchanges are often hidden behind script bundles.
Which of these Brave blocks
Brave blocks third‑party trackers, but not first‑party telemetry.
Here’s the breakdown:
Exchange / Tracker Brave Blocks? Why
Google AdX / DoubleClick Yes Known cross‑site tracker
Index Exchange Mostly Blocklists catch most endpoints
OpenX Yes Known tracker
PubMatic Yes Known tracker
Magnite Yes Known trackerXandrYesKnown tracker
TripleLift Yes Known tracker
Yahoo DSP Mostly Some endpoints slip through
Amazon Publisher Services Partially APS uses server‑side bidding
Mantis Intelligence (Reach PLC) No First‑party to DailyRecord
A blocklist that kills RTB entirely
Here’s a clean, surgical blocklist that shuts down RTB at the root.
You can paste this into:
- Pi‑hole
- NextDNS
- AdGuard Home
- uBlock Origin Lite --> (My Filters)
Core RTB Kill List
Code
doubleclick.net googlesyndication.com googleadservices.com g.doubleclick.net securepubads.g.doubleclick.net adnxs.com appnexus.com rubiconproject.com pubmatic.com openx.net openx.com indexww.com criteo.com criteo.net adsrvr.org serving-sys.com mathtag.com yieldmo.com taboola.com outbrain.com
Each bidder uses the fingerprint to:
- identify you
- match you to previous browsing
- determine your interests
- estimate your value
- decide how much to bid
Even losing bidders keep the fingerprint
This is the part regulators hate.
You don’t just share your fingerprint with the winner —
you share it with every bidder.
A single page load can broadcast your fingerprint to 50–200 companies.
Fingerprints are stored and cross‑referenced
Ad‑tech companies build:
- behavioral profiles
- interest graphs
- demographic predictions
- purchase intent models
All without cookies.