15 Explanation Why Your Organization Uses A Mobile App
Digital media has developed and Google reported that 2015 marks the season that web searches done on mobile phones have surpassed desktop searches in 10 countries!
Mobile has exploded so rapidly that it is the leading digital platform for media consumption. 62% of total digital media activity is from tablets and smartphones combined, 54% of this activity comes from apps alone, based on Comscore.
Since April 21, 2015, Yahoo is now indexing mobile apps, which allows these to rank in search engine results. See the SearchEngineLand article about app search engine ranking. What does this all mean for you along with your business? You'll need a mobile app!
What are the advantages to having an app for your business?
As mobile marketing is maintaining growth, a lot more businesses are hopping on the mobile app bandwagon in order to connect with "on-the-go" consumers, drive a boost in traffic, generate repeat business, increase sales through better product promotion, and even more importantly, be around with their customers, on their own cellular phones, 24?7.
Through an app to your business takes marketing efforts to a whole new level. Apps aren't just for huge the likes of Amazon, eBay and Wal-mart anymore. Medium and small enterprises are now upping their marketing strategies and expanding their customer reach with mobile apps.
Today's technology has given us everyone at our fingertips! Mobile phones have rendered pay phones and most landlines obsolete since we usually takes these with us wherever we go. That provides businesses a huge marketing advantage. Let's look at the huge benefits a mobile app offers your small business and your customers:
1. Reinforces your brand
2. Increases your visibility and accessibility on cellular devices
3. Builds relationships and loyalty along with your customers
4. Generates repeat business with app tools like coupons and loyalty cards
5. Enhances social media strategies
6. Connects you with "on-the-go" consumers
7. Increases sales with push notifications
8. Your products/services are easily offered to your clients 24?7
9. One touch entry to your details
10. Provide directions on your location anywhere your customers are
11. Fast appointment setting on your customers
12. An application is more readily available and loads faster than a website
13. Increase customer engagement and supply value
14. Customers have quick access on your social media posts
15. Stand out from your competitors
Why a Mobile App surpasses a Website
Net profit: An application loads and operates much faster! It'll only take a second to launch whereas a web site may take significantly longer, specifically if the mobile user has bad reception. Mobile optimized websites serve a significant business purpose, but they tend not to switch the requirement for apps. Let's consider a side-by-side comparison:
• Mobile phone applications offer you almost immediate access to the content you will need, websites don't
• Mobile apps show up in the app stores, websites don't
• Mobile apps is able to keep your business in direct contact with your web visitors through push notifications, websites don't
• Mobile phone applications are invariably visible around the desltop of your respective cell phone, websites usually are not always visible
Do you understand the energy mobile marketing apps have to give? With features like push notifications, you'll be able to instantly reach your customers with a lot less time and energy than snail mailing sales ads, not forgetting, considerably less advertising costs. But the biggest benefit a mobile app has to offer your small business is return.
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