Product Marketing Manager (Mobile Projects) в Wargaming Group
The mobile team working on Gods & Glory is looking to hire a Product Marketing Manager. If you have a passion for mobile games, are bursting with creativity and have been dreaming of working in gaming, read on!
Location for this position can be discussed.
What you will do:
- Define and execute product marketing strategy
- Lead and coordinate product PR and marketing activities
- Work closely with development and UA departments to increase product KPIs
- Create product UA strategy together with the marketing team
- Analyze and evaluate UA campaigns effectiveness
- Manage marketing assets creation and optimization on an ongoing basis
- Manage alternative promotion channels and partnerships
- ASO optimization
- Set up necessary marketing reports and deliver them
- Own product marketing budgets
Requirements:
- Experience working on a launched game on a positions of PMM or brand manager or similar
- Mobile market landscape understanding
- Understanding of KPIs for mobile games
- Strong analytical background, ability to make data-driven decisions
- Understanding of mobile UA and optimization
- Experience working with marketing creatives and creative optimization
- Understanding of how ASO works
- Ability to conduct market research and competitive analysis
- Understanding of F2P game design and monetization
- Knowledge of common marketing and analytical tools and SDKs
- Understanding of mobile products development cycle
- Player experience management, community management and customer support
- Active mobile video games player
- Upper-intermediate English
Desirable:
- UA Background
Аpply:
please send your resume to work@wargaming.net
Please mention the Your Job telegram channel as the source of information regarding this position