Extended Returns - Purchases made now through December 23rd may be returned through January 10, 2016, if the items are in new, factory-sealed condition. All other terms of our return policy will apply. If your order is damaged in transit, the return must still be initiated within 7 days of receipt. Fast Shipping - We will be working around the clock to process your order as fast as possible! In the final shipping week before Christmas, please bear with us as we may a take a bit longer to reply to emails and process confirmation messages. We'll be working around the clock to get every order out by the shipping deadlines to arrive on time! Account Services - Create a free ToyWiz account to enjoy special offers, create and share wish lists, view your order history and track purchases easily. Safe Shopping and Fraud Prevention - We use a secure shopping cart to process your order so that your sensitive information stays secure. ToyWiz also works closely with payment providers to help prevent the use of compromised or stolen cards.
If your card triggers an alert, we may contact you to verify information associated with the order before it can be processed. It should only take a few moments to resolve a false alert, but it goes a long way toward stopping online fraud. Order early - during the busy holiday season and through winter weather, the post office, UPS and Federal Express can experience delays. Choose the correct shipping option and double-check your address to be sure your package will arrive on time. Rush service is available to help with last-minute purchases. Triple-check your address and delivery information and watch for email confirmations! to your email whitelist to make sure you receive notices that might need your input before the order can be verified and shipped. Make sure your shipping address is authorized with your credit card. For orders over $100, we must ship to either the billing address or an authorized alternate address. Adding this address is an easy task and does not change your billing address.
Simply call your credit card company using the 1-800 number from the back of your card and ask the bank to add the shipping address as an approved alternate shipping address. Once you have done this, we can process your order. (Note: Credit card companies established this policy to help prevent unauthorized online purchases. As a secure shopping site, we comply with these internet anti-fraud procedures and we appreciate your patience and cooperation). LEGO Harry Potter Sets LEGO Harry Potter Series 2 The Forbidden Forest Set #4865 LEGO Harry Potter Series 2 The Knight Bus Set #4866 LEGO Harry Potter Series 2 Hogwarts Express Set #4841 LEGO Harry Potter Series 2 Freeing Dobby Set #4736 LEGO Harry Potter Series 2 The Burrow Set #4840 LEGO Harry Potter Series 1 Prisoner of Azkaban Hogwarts Castle Set #4757 LEGO Harry Potter Series 1 Prisoner of Azkaban Shrieking Shack Set #4756 LEGO Harry Potter Chamber of Secrets Set #4730 LEGO Harry Potter Series 1 Chamber of Secrets Quality Quidditch Supplies Set #4719
LEGO Harry Potter Series 1 Chamber of Secrets Quidditch Practice Set #4726 LEGO Harry Potter Series 1 Sorcerer's Stone Final Challenge Set #4702 LEGO Harry Potter Series 1 Sorcerer's Stone Flying Lesson Set #4711 LEGO Harry Potter Series 1 Sorcerer's Stone Forbidden Corridor Set #4706 LEGO Harry Potter Series 1 Sorcerer's Stone Snape's Classroom Set #4705 LEGO Harry Potter Series 1 Sorcerer's Stone Sorting Hat Set #4701 LEGO Harry Potter The Sorcerer's Stone Troll on the Loose Set #4712 LEGO Harry Potter Series 1 Prisoner of Azkaban Professor Lupin's Classroom Set #4752 LEGO Harry Potter Series 1 Chamber of Secrets Aragog in the Dark Forest Set #4727 LEGO Harry Potter Series 1 Chamber of Secrets Slytherin Set #4735 LEGO Harry Potter Series 1 Prisoner of Azkaban Draco's Encounter With Buckbeak Set #4750 LEGO Harry Potter Series 1 Goblet of Fire Graveyard Duel Set #4766 LEGO Harry Potter Series 1 Goblet of Fire The Durmstrang Ship Set #4768
LEGO Harry Potter Series 1 Sorcerer's Stone Sorting Hat Set #4701 [Damaged Package] LEGO Harry Potter Series 1 Prisoner of Azkaban Harry and the Marauder's Map Set #4751 [Damaged Package] LEGO Harry Potter Series 2 Mini Hogwarts Express Exclusive Mini Set #40028 [Bagged] LEGO Harry Potter Series 2 Trolley Mini Set #30110 [Bagged] LEGO Harry Potter Series 2 Battle for Hogwarts Set #4867 LEGO Harry Potter Series 2 Diagon Alley Exclusive Set #10217 LEGO Series 2 Harry Potter Magnets Set #852983 LEGO Harry Potter Series 2 Quidditch Match Set #4737 LEGO Harry Potter Series 1 Prisoner of Azkaban Hagrid's Hut Set #4754 LEGO Harry Potter Series 1 Chamber of Secrets Dueling Club Set #4733 LEGO Harry Potter Series 1 Sorcerer's Stone Diagon Alley Shops Set #4723 LEGO Harry Potter Series 1 Sorcerer's Stone Gringotts Bank Set #4714 LEGO Harry Potter Series 1 Sorcerer's Stone Gryffindor House Set #4722 LEGO Harry Potter Series 1 Sorcerer's Stone Hogwarts Classroom Set #4721
LEGO Harry Potter Series 1 Prisoner of Azkaban Sirius Black's Escape Set #4753 LEGO Harry Potter Series 1 Order of the Phoenix Hogwarts Castle Set #5378 LEGO Harry Potter Series 1 Chamber of Secrets Dobby's Release Set #4731 LEGO Harry Potter Series 1 Goblet of Fire Rescue from the Merpeople Set #4762 LEGO Harry Potter Series 2 The Lab Exclusive Mini Set #30111 [Bagged] LEGO Harry Potter Series 1 Chamber of Secrets Quidditch Practice Set #4726 [Damaged Package] LEGO Harry Potter Series 1 Goblet of Fire Harry and the Hungarian Horntail Set #4767 Lego doesn't call itself a toy company for boys. But look at the company's website, and its products are clearly geared towards boys' love of combat and action. There's Lego Star Wars, Lego Indiana Jones, Alien Conquest, Racers and Superheroes. One lonely set, called Belleville, is clearly for girls. It's pink-themed and features a horse. It's not all Lego's fault: The age of 4, when kids are aging into Lego's smaller brick sets, instead of the large Duplo bricks aimed at preschoolers, is also around the time that children become more conscious of gender, and about how to define themselves.
So, many girls veer into the world of princesses, while boys leap into Lego. But Lego also consciously aimed for boy customers when it embarked on its stunning turnaround. Boys were easier to sell to than girls. Growth has been in the double digits; U.S. sales last year topped $1 billion. On steadier footing now, the company is making a new effort to break into the girls' market. Bradley Wieners, executive editor at Bloomberg Businessweek magazine, got the scoop on the new girls' toys, which will hit store shelves this January. He told Morning Edition's Steve Inskeep that Lego took an anthropological approach when designing the new girl Legos. The company embedded researchers with families around the world, to shadow girls and boys and watch how they play. Based on this research, it came up with Lego Friends, a line that features five characters with back stories similar to those of the wildly popular American Girl dolls. "This is the most significant strategic launch we've done in a decade," Lego CEO Jorgen Knudstorp told Wieners, in an article on the new line of toys.
"We want to reach the other 50 percent of the world's children." The researchers found that girls do not like the iconic, chunky Lego minifigure. So the company designed a new one that's slightly bigger than the traditional 1 1/2-inch figure, to make it easier for girls to put hairbrushes and handbags in the minifigures' hands. Another thing learned from the researchers was that while boys and girls both love to build, boys build in a linear fashion, assembling the kits from start to finish and not stopping until the toy looks like what's on the cover of the box. In contrast, girls like to stop along the way, and start role-playing while they are building. So, Wieners says, Lego bagged the girls' toys differently, so they can begin playing before finishing the whole model. The new Lego girl minifigures have names like Stephanie, Olivia, and Emma, and the building sets include a veterinary clinic, a hairdressing salon, a horse academy and a clinic. New colors for the bricks include lavender, light blue and other pastel colors.