Legetøjfabriken LEGO Billund A/S. The earliest incorporation of Lego. Changed from a private sole-trading company to a private corporation.Another change in incorporationA separate sales company for Denmark. Previously sales were handled through the parent company.This was responsible for sales to primarily Eastern European countries as well as other unrepresented countries. Distributed by British Lego Ltd. Birmingham AV, N.S.W (Sydney). A branch of the UK licensee, British Lego Ltd. LEGO Australia Pty. Ltd. Lane Cove, N.S.W. A sales subsidiary of LEGO AS. Distributed by an independant agent. LEGO Handelsgesellschaft mbH, Wein. A sales subsidiary of Lego AS. Distributed by SA J. Frankfort NV, Brussels, an independant agent. SPRL LEGO Belgium PVBA, Brussels. A sales subsidiary of Lego AS SA Lego Belgium NV, Brussels. Distribution through Lego Benelux LEGO Benelux BV, Breda, Netherlands. This sales company replaced the separate Lego
Belgium and Lego Netherlands. There may have been at least a year of overlap; 1995 catalogs list both sales companies on the back page. LEGO do Brasil Ltda. São Paulo. This date corresponds with the start of manufacturing operations, LEGO do Amazonas Brinquedos Ltda, in Manaus. Manufactured and distributed by Schwayder Brothers, Inc. Stratford, Ontario. A subsidiary of the US Schwayder Brothers, via a license from Lego AS. The Stratford Samsonite plant produced Lego (along with Samsonite Luggage and furniture) starting in 1961. Until 1965 it exported Lego to the US. Lego Canada, Inc. Markham, Ontario. Distributed by Boris Strömsholm, Bemböle, Espoo, an independant sales agent Oy Suomen Lego Ab, Espoo. Between 1959―1963 Lego was manufactured by Boris Strömsholm via a license from Lego AS. Test sales in Schleswig-Holstein from Lego AS in Billund. LEGO Spielwaren GmbH, Hohenwestedt. This was the first Lego foreign sales subsidiary.
Dstributed by an independant agent Dstributed by LEGO Hungaria Kft. Budapest. A sales subsidiary of Lego AS. to the opening of a micro-motor factory, LMM Kft. Manufactured and distributed by SÍBS/Reykjalundar, Reykjavik, via a license from Lego AS. From 1955—1960 the sets were sold under the name SÍBS kubbar (SÍBS building blocks). Starting in 1961 SÍBS bought the boxes/packaging from Lego. the toy once the Lego line became too complex. Distributed by SÍBS/Reykjalundar, Reykjavik, an independant sales agent. Distribured by Reykjalundar Plastiðnaður, Reykjavik, an independant sales agent. Distributed by East Asiatic Company Trading Ltd A/S, Copenhagen, an independent sales agent Disrributed by Mahindra Intertrade Ltd, Mumbai, an independent sales agent Distributed by D.I.G.A, Milan, an independant sales agent. LEGO S.p.A. Via Colombo, A sales subsidiary of Lego AS Distributed by an independant agent Nihon Lego K.K. Toyko.
Lego Japan Ltd. Tokyo. LEGO Korea Co., Ltd. Seoul. Distributed by SA J. Frankfort NV, Brussels, an independant sales agent. Sales through Lego Benelux LEGO Mexico S.A. de C.V. Naucalpan de Juarez (Mexico City). Distributed by Jan van der Meer, Haren, an independant sales agent. LEGO Nederland BV, Haren. Lego Nederland BV, Grootegast. Manufactured and distributed by Norske Lego A/S. Oslo. A subsidiary of Svein Strømberg & Co. AS. via a license from Lego A/S. This was the first license for manufacture/sale outside of Denmark.A sales subsidiary of Lego A/S. Distributed by Antonio Joaquim de Rocha, Jr, an independant sales agent. Distributed by LEGO Singapore Private Limited. via a license from Lego AS. Lego Singapore Private Limited. LEGO South Africa (Pty.) Limited. Office closed due to apartheid sanctions. Earlier SA sales may have occured through British Lego Ltd. These relatively late dates (for European markets) may explain the large market share of
clones (particularly Tente) in Spain. Test sales, at least to Southern Sweden, directly from Lego AS. Distributed by AB Lundby Leksaksfabrik, Lerum, an independant sales agent. Lundby was Axel Thomsen’s dollhouse company. Sets were supplied by Lego AS and Svenska Lego AB, Lerum. Lego Spielwaren AG, Zurich. LEGO Vertrieb AG, Baar. LEGO Schweiz AG, Baar, A sales subsidiary of Lego AS Distributed by British LEGO Ltd. London. A subsidiary of the Courtaulds Group, via a license from Lego AS Manufactured and distributed by British LEGO Ltd, Wrexham, Wales. This date corresponds with the opening of a Lego manufacturing plant by Courtaulds. Distributed by LEGO UK Ltd, Wrexham, Wales. Manufactured and distributed by Schwayder Brothers, Inc, Denver, Colo. via a license from Lego AS. In 1965 Schwayder Brothers changed to the Samsonite Distributed by Lego Systems, Inc. Brookfield, Connecticut. Manufactured and distributed by Lego Systems, Inc. Enfield, Connecticut.
A subsidiary of Lego AS.Before you can vote for cool new LEGO sets, or submit your own you'll need to sign in with or register for a LEGO ID: You're currently signed in to LEGO ID as . Would you like to sign in to LEGO Ideas with this LEGO ID? LEGO Ideas is designed for older builders. We’re sorry, but based on the birth date we have on file for you, this means we can't let you have an account here. Create and Share Galleries as a place to share your models with other LEGO builders like you. Are you sure you want to log out of LEGO Ideas?Specials and Featured Items VAB 6x6 Armored Personnel Carrier British SAS is now in stock! CLICK HERE for more recent NEW RELEASES!Lego has refused to send Chinese dissident artist Ai Weiwei a bulk order of its toy bricks, the artist claims, because it “cannot approve the use of Legos for political works.” Ai Weiwei, a vocal opponent of the Chinese government's iron-fisted censorship, wrote on Instagram Friday that he had planned to use the Legos in a piece on free speech called "Andy Warhol / Ai Weiwei" for display later this year in Australia's National Gallery of Victoria, which placed the Lego order for him.
Just weeks after Lego denied his order in September, he noted, the Danish toy company announced plans to open a new Legoland theme park in Shanghai. In September Lego refused Ai Weiwei Studio's request for a bulk order of Legos to create artwork to be shown at the National Gallery of Victoria as "they cannot approve the use of Legos for political works." On Oct 21, a British firm formally announced that it will open a new Legoland in Shanghai as one of the many deals of the U.K.-China "Golden Era." A photo posted by Ai Weiwei (@aiww) on Oct 23, 2015 at 6:04am PDT The artist quickly denounced Lego for censoring political work. "As a powerful corporation, Lego is an influential cultural and political actor in the globalized economy with questionable values," he wrote in a second post on Saturday showing the toy bricks in a toilet. "Lego's refusal to sell its product to the artist is an act of censorship and discrimination." "/LEGO_Group) In June 2015 Ai Weiwei Studio began to design artworks which would have required a large quantity of Lego bricks to produce.
The works were planned for the exhibition "Andy Warhol / Ai Weiwei" at the National Gallery of Victoria in Melbourne, Australia, to open in December 2015. The artworks' concept relates to freedom of speech. The museum's curatorial team contacted Lego to place a bulk order and received Lego's reply via email on 12 September 2015: "We regret to inform you that it is against our corporate policy to indicate our approval of any unaffiliated activities outside the LEGO licensing program. However, we realize that artists may have an interest in using LEGO elements, or casts hereof, as an integrated part of their piece of art. In this connection, the LEGO Group would like to draw your attention to the following: The LEGO trademark cannot be used commercially in any way to promote, or name, the art work. The title of the artwork cannot incorporate the LEGO trademark. We cannot accept that the motive(s) are taken directly from our sales material/copyrighted photo material. The motive(s) cannot contain any political, religious, racist, obscene or defaming statements.
It must be clear to the public that the LEGO Group has not sponsored or endorsed the art work/project. Therefore I am very sorry to let you know that we are not in a position to support the exhibition Andy Warhol | Ai Weiwei by supplying the bulk order." Ai Weiwei Studio was informed by NGV about Lego's rejection of the bulk order. As a commercial entity, Lego produces and sells toys, movies and amusement parks attracting children across the globe. As a powerful corporation, Lego is an influential cultural and political actor in the globalized economy with questionable values. Lego's refusal to sell its product to the artist is an act of censorship and discrimination. A photo posted by Ai Weiwei (@aiww) on Oct 24, 2015 at 3:14pm PDT Lego spokesman Roar Rude Trangbæk told The Huffington Post in an email that he could not comment on the company's dialogue with individual customers but that it avoids "actively engaging" in political works by supplying bulk orders: We acknowledge, that LEGO bricks today are used globally by millions of fans, adults, children and artists as a creative medium to express their imagination and creativity in many different ways.
Projects that are not endorsed or supported by the LEGO Group. However, as a company dedicated to delivering great creative play experiences to children, we refrain - on a global level - from actively engaging in in or endorsing the use of LEGO bricks in projects or contexts of a political agenda. This principle is not new. In cases where we receive requests for donations or support for projects - such as the possibility of purchasing LEGO bricks in very large quantities, which is not possible through normal sales channels - where we are made aware that there is a political context, we therefore kindly decline support. Any individual person can naturally purchase LEGO bricks through normal sales channels or get access to LEGO bricks in other ways to create their LEGO projects if they desire to do so, but as a company, we choose to refrain from actively engaging in these activities – through for example bulk purchase. A number of Ai's supporters are already helping the artist get around the company's policy by sending him Legos and encouraging others to do so on social media, The Guardian noted.