Facebook is getting serious about its sticker collection, after it quietly introduced branded stickers from Lego, just days after it added a new like sticker pack for its users. Unlike Path, Viber and others who sell the large emoticons, the Lego stickers (like the rest of Facebook’s collection) are free to download. The partnership is significant because Lego is arguably the largest brand Facebook has added to its roster thus far, giving further credence to suggestions it will offer paid-for packs in the future. “This event was off the charts” Gary Vaynerchuk was so impressed with TNW Conference 2016 he paused mid-talk to applaud us. Lars Silberbauer, Global Director of Social Media at Lego, tells TNW that the move is very much a testing of the waters for the Danish company, which is exploring new ways to help users communicate online. The company is asking for feedback via the Lego Facebook Page or the #legostickers hashtag on Twitter. “We listen as much as possible on social media, and would like our fans to come with ideas for what they’d like to see in our sticker packs,” he explains.
The lego sticker pack includes a mixture of static and moving characters, such as a dancing chicken, animated robot, weaving boxer, cheerleader and more. Though Lego is hugely popular among kids, Silberbauer says the stickers are for Facebook users aged 13 and up, in accordance with Facebook’s own rules. These stickers are a lot of fun, but there’s also a serious business here. Stickers have grown into a lucrative revenue stream, particularly in Asia where chat app Line makes more than $10 million per month selling packs. Silberbauer declined to comment when asked if the Facebook deal included money, nor could he confirm if the Lego stickers will make their way to rival chat apps. You can grab the sticker pack now — you’ll find it under the emoticon tab within Facebook chat window, or at this direct download link. Related: Stickers: From Japanese craze to global mobile messaging phenomenon Headline image via Elias Gayles / Flickr MixBit for iOS now lets you respond to any video with one of your own, extends clip-length to 60 seconds
Since rolling out Facebook Live, we’ve seen people and publishers around the world seize the opportunity to share their experiences as they happen, especially during key cultural moments. We’ve been inspired by the creativity we’ve seen, and with this weekly series, we’ll highlight some interesting Facebook Lives from the past week. Here are 10 standout live videos: 1. AJ+ went live from anti-corruption protests in Romania, the largest since the fall of the fall of communism in 1989. 2. Mariah Carey used Facebook Live to answer fan questions, announce her role in the upcoming The LEGO Batman Movie and tease upcoming projects. 3. A number of publishers tapped into Facebook Live on Super Bowl Sunday; the NFL went live before the game, while the champion New England Patriots went live from the on-field celebration after their thrilling victory. ESPN’s Mike Greenberg went live to deliver his Super Bowl pick, while Peter King from The MMQB used Facebook Live to answer questions from fans and preview the contest.
4. CNN went live with U.S. Supreme Court Justice Ruth Bader Ginsburg to participate in a seated conversation with her biographers and with Georgetown Law professors. 5. After the trailer for Guardians of the Galaxy Vol. 2 premiered during the Super Bowl, director James Gunn went live to discuss the latest footage with fans. 6. HBO’s Girls went live from the red carpet premiere for their final season. 7. The New England Patriots used Facebook Live to help fans around the world tune into their Super Bowl victory parade in Boston. 8. ATTN: Video used Facebook Live to stream the UK Parliament debating whether President Trump should be banned from visiting the UK after his refugee and travel ban. 9. For College Football National Signing Day, a number of schools and broadcasters turned to Facebook Live to inform and entertain fans on the busiest day of the offseason; Penn State Football took fans behind the scenes with multiple live broadcasts, The Players’ Tribune broadcast Michigan’s “The Signing of the Stars” special via Facebook Live, and Bleacher Report went live as four-star defensive tackle Elijah Conliffe announced that he’ll be attending the University of Florida.
10. Philadelphia’s FOX 29 and many other local news outlets broadcast live on Facebook to follow the scene at a maximum security prison in Smyrna, Delaware where inmates took prison guards hostage.Get the family together to celebrate the first holiday of 2017 Expect a warm welcome because we’ve got the half term covered….with fun that’s guaranteed to keep the kids entertained for hours! So leave your school bag behind and come join in the fun, with our top of the class activities.Can you beat his score? 25% off early bird discount, exclusively for our VIP mailing list members Strikes mean prizes with our Pink Pin game Face painting with fun stencils Collectable certificates for top scorers Treasure hunts and so much more! What are you waiting for! Book your lane now! Select your nearest centre London (Tolworth Charrington Bowl)Four ways to WIN this half term! WIN family bowling for a year! Simply take a picture of your kids with our Bumper cardboard cut-out in centre, post your photo on Facebook tagging Hollywood Bowl UK to enter.
Now let’s see those cheeky grins! WIN a Lego Batman plush toy! Take a picture or video of your best Batman impression and post it on Facebook or Twitter with the hashtag #StrikeAPose for your chance to WIN. WIN a Paw Patrol plush toy! Draw your favourite Paw Patrol character and post it to our Facebook or Twitter page to win. Remember, when you visit us this half term you can enter the colouring competition to win an exciting prize. Simply ask a member of our team for more info when you arrive. Can’t wait until you’re bowling to join in the fun? Download a free fun colouring sheet Download a free fun word search *Must have uploaded your picture to Facebook by 28th February. Winners announced week commencing 6th March.A family baker has been inundated with orders after a photo of its creative Lego-themed wedding cake was liked by more than 143,000 people on Facebook.The images of the stunning three-tiered cake, topped off with a tiny Lego model bride and groom, depicts model bakers and workmen rolling sheets of marzipan over stacks of edible bricks.
The cake was created by south east London-based Cupcakes by SJ, which has been forced to issue a statement turning down orders after being inundated with requests from all over the world by Lego fans.The Lego wedding cake has been liked on Facebook more than 143,000 timesAccording to the Cupcakes by SJ Facebook page, the design was made for a family wedding which took place earlier this month.It currently has nearly 70,000 shares on Facebook and more than 143,000 likes.The baker was forced to ask new fans to stop contacting them for orders as they were flooded with requests. On their page Cupcakes by SJ posted: ‘As an answer to most peoples questions... I am based in SE London & am afraid unable to deliver outside of this area. Fairy-tale inspiration: Cupcakes inspired by 2010 Disney film Tangled, based on Rapunzel 'We are a family who love to bake and create cakes for family, friends & friends of friends. We do not have a shop or website or any other form of pictures other than those on this page, which was created at the request of friends purely to see what we'd been creating.
'While all requests are seriously considered, I had no idea one picture would create the reaction & influx that it has in the last 2 days and am sorry that many requests are not possible to fulfil. 'I thank each & everyone of you from the bottom of my heart for your kind comments, likes & shares it is completely mind blowing & left my parents & I lost for words... Xx’It seems the gorgeous cake was the work of two people as the picture, which was posted on Facebook earlier this month, was captioned: ‘My talented Father does it again with a special creation for my cousins wedding, though I did make the edible Lego bricks.’ Superhero cupcakes of Spider-Man. According to their Facebook page, Cupcakes by SJ are not a professional outfit, and only bake cakes for friends and family A romantic wedding cake of a bride and groom kissing decorated with a cascade of violet sugar flowers A few days later, as news of the marvellous creation spread far and wide, Cupcakes by SJ posted again on their page, writing: ‘Completely overwhelmed by all the reaction to my cousin Emm & Jon Chapman’s wedding cake.
I have so many messages that I will get round to you all as soon as I can, & a massive THANK YOU to you all!!’New fans from around the world have been busy leaving comments on the page and requesting it for weddings and celebrations.Sue Kerby Johnson from Bay City, Michigan, US wrote: Seriously cool looking cake, the craftsmanship is outstanding. Very, very nice.’Jon N Iverson from Hordaland, Norway wrote: ‘This is simply brilliant. Not getting married but if I were, the only thing I would fight for was for a cake as cool as this.’ Pink princess celebration cake with quilted detailing and topped off with a tiara Cupcakes with yellow butter cream frosting topped off with edible Rubik's cubesLaura Adkins Schroeter from Ohio, US wrote: ‘This cake is so clever and creative!! Legos were my favourite growing up and I won’t lie, they are still fun as a grown-up, so I geeked out completely when I saw this cake. Would have been near to get to see a making-of video, so much hard work went into it.