Kurlon launches new range of mattresses using 'Kurlopedic Technology' September 9, 2016 Last Updated at 18:13 IST Tycoon Mallya denies 'fleeing' India, Delhi left red-faced over exit India-US Strategic and Commercial Dialogue in Delhi on Aug 30 India's fastest train reaches Agra from Delhi When India's largest mobile phone, future tech exhibition hit Delhi India Kids Fashion Week all set to take Delhi by storm Kurlon, India's largest selling mattress brand has brought out its latest innovation - Kurlopedic Technology and launched new range of mattresses.All existing products from Kurlon have been upgraded and infused with the Kurlopedic innovation and are available now with the benefit of this latest technology. The launch took place in Delhi and Lucknow. Kurlon, with over 55 years of experience has always strived to ensure that their consumers get the perfect comfort. For this reason, they have continuously invested in their research and development and have periodically launched innovative products with world class technologies.
Kurlopedic Technology crafts comfort to perfection. This technology adds a number of new and comforting features to the mattresses like:Advanced Centre Densification - it increases the material density in centre for an optimal back and body support.Vertical Orientation of coir fibre - each fibre will act like a natural spring giving optimal support and balance.ZPP - Zero Pressure Point technology which reduces local pressure build ups thereby restoring normal blood circulation and reducing back and neck pain.Motion Separation Index - ensures zero partner disturbance by localizing the loads.In addition to above, Kurlopedic Technology also fortifies the mattresses with anti-fungal, anti-microbial and anti-bed bug protections. All spring mattresses are equipped with side walling for additional support to the side to prevent side sagging.Following same tradition of innovation, a completely new series of mattresses have been launched for the first time in India - Airorange of Breathable Mattresses.
The range will be available in four variants - Alive / Natura / Fresh / Zest. Airo mattresses have a unique air-flow technology in addition to Kurlopedic advantage."We believe in a holistic approach towards excellence. And excellence is not a one-time factor. Continual excellence can be achieved only with regular innovation in product and technology. Kurlopedic Technology is an excellent result of our dedication to research and development for continuous innovation. Appropriate and timely investments in research and development and in upgradation of our manufacturing facilities continue to give us that edge both in the market and in consumers' psyche," said MD Kurlon Enterprise Ltd., T. Sudhakar Pai.The company is looking at a major growth plan in the country. At the helm of this growth, is the retail expansion plan. Ravi Sahgal, EVP and Business Head, Kurlon elaborates the expansion plan, "Our planned expansions will not only increase the visibility of the brand, but will also give state-of-the-art stores to consumers, where they would get to understand the art and science behind Kurlon products."
Kurlon plans to add over 200 KMXs - Kurlon Mattress Xpress outlets on FOFO model.Over 200 Kurlon Korners on SIS model. Over 70 Kurlon Home Komforts or COCO outlets following the successful launch of its first COCO outlet in Bangalore.To support the retail expansion, Kurlon is also beefing up its Manufacturing facilities.Currently the company has nine manufacturing units across the country panning five states - Karnataka, Odhisa, Gujarat, Madhya Pradesh and Uttarakhand. The company has planned for expansion of manufacturing capacity across all these plants.Kurlon takes the comfort of its consumers very seriously and is committed to ensuring continued excellence across its different product lines.(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.) Save Tax on Your Premium u s 80DDouble Benefits Cashless Treatments plus Tax SavingsBanking conveinience on the go, anytime...anywhereCover from Natural Calamities. Buy Home InsuranceFree Brokerage for 1st MonthOpen a demat account with Sharekhan & learn online trading.
Supercharge your Indian property portfolioCover from Earthquake & Floods. Buy Home InsuranceOpen 100% Paperless Demat Account in just 15 mins.Main Jahan, Mera Bank WahanNew to investing in shares?Your Loan Eligibility Holds the Key to Your Dream HomeNew to the Stock Market? Take your FirstStepWhy are More People Applying for Personal Loans?» » » How to pick the perfect mattress Here's all you need to know about your mattress. Any doctor will tell you that a good night's sleep is extremely important. And one of the basic requirements of sound sleep is the elusive 'perfect' mattress. But how do you distinguish between all the different varieties available? Anand Nichani, an expert of mattress technology gives us some pointers. Coir or foam mattresses? That is a misconception most people have. Foam mattresses are known for its extraordinary capacity for adapting to the pressure exercised by the body and to the body heat. The heat makes materials malleable and all polyurethanes are subjected to this.
Memo foam mattress responds mainly to the pressure of the body rather than to the heat, as we know that heat interacts much slower than the weight; so we can easily presume that it would take longer to adapt and even longer to recuperate to its original shape. And this feature makes you 'wake up feeling fresh'. In the case of a coir mattress which is basically hard; it does not take the body shape and this creates pressure points, hindering a good night's sleep. Coir also tends to get compressed when body rests on it. Over a period of time, it does not regain back its original shape leading to sagging of the mattress. How much does a mattress affect quality sleep and relaxation? It is necessary for us to get complete rest especially when we spend one-third of our life on it. Accordingly, the mattress on which we sleep needs to be firm, yet gentle. If it is too hard, then it gets uncomfortable and hinders the quality of sleep. Only when the body gets quality sleep; we feel rejuvenated and relaxed.
A mattress, in order to be proportionate to our body and to offer 100 % of all its comfort and quality, it must be 20 cm longer than us and at least 160 cm wide if sleeping in two. If sleeping on a single mattress, the width must be at least 90 cm in order to allow natural movement during the night. It is to be noted that the distribution of weight is different according to our body and from one person to another and the perception of support and comfort is different. It is, therefore, very important to consider the variables that influence our rest when we sleep with another person. When sleeping on the same mattress; the pressure created is of two different bodies, which needs to be considered. Foam mattresses with memory are extremely soft, giving comfort to the body and against bed sores. It is highly breathable. Tips on how to take care of mattresses and how to keep them clean - A mattress must be laid on a plain surface. - Dimension of the mattress should be selected precisely.