Facebook

Facebook

Anon

“It's not sensationalizing to call it evil at the core because of the "stealth shifts" that pay out best for Facebook and its partners are the negative ones.


The sadder, madder, more infuriated you become, the more time you spend on Facebook, and the more money they make.


The more they dial up the hottest buttons of discontent and discord, the more money they make.


The more harm they do to the social and political fabric, the more money they make.


Through machine-learning algorithms, or AI, they run countless terabytes of data in an effort to impact our emotions and nudge us toward an outcome they desire. And it's all done independently of our choosing, or even our awareness. Which is why, quite clearly, the opportunities for mischief scale up exponentially. It's a degrading, depressing business model, but it works.


The platforms objective is to mix in just enough positive emotions- along with an overwhelming wave of negative emotions... because that's what keeps users using. If folks were to grow happier or more pleased after their time online, they might take a breather and engage in something other than making social media more revenue.


Better, then, to keep them perched on the edge of their seat worrying about their social media, whether the world is coming to and end, or the terribleness of political opponents. All things guaranteed to keep people engaging- clicking, commenting, swiping, or whatever new "engagement device" the engineers dream up next.”


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