We assign Ubex a “Positive” rating.
koploWe assign Ubex a “Positive” rating.
The Ubex project creates a decentralized advertising platform that works with the use of blockchain and AI technologies.
We feel that this project is needed and that its ideas are justified and relevant. The growth prospects of the project are excellent due to the dynamically developing market. In our opinion, the Ubex team is experienced and has all the necessary skills for the successful implementation of their declared plans. The conditions of the ICO are transparent and fair, and we did not identify any particular risks that could have a significant negative impact on the project’s development.
The project also has a number of significant advantages over its competitors and plans to launch a working prototype on May 25th, which will be located at https://app.ubex.com. Due to a combination of these factors, we assign the project a “Positive” rating.
The Ubex platform provides effective interaction between advertisers and publishers who provide ad slots on their resources. The project operates in the field of programmatic advertisement, which selects the optimal advertisement for visitors and displays them in advertising slots. The Ubex founders hope to optimize the process of interaction with market participants by (1) replacing intermediaries with their selection algorithms which use artificial intelligence technology, (2) changing the principle of evaluating the success of advertising from a simple link click to a specified action on the advertiser's site and (3) writing the necessary information on blockchain to avoid fraud.
The project aims to solve the problem of inefficiency in the existing mechanisms of interaction between advertisers and publishers, without expensive intermediaries and interaction principles, such as the advertiser paying for somewhat unnecessary actions which are easy to simulate, like a banal link click, on behalf of the potential client.
The project operates on behalf of Ubex AI AG, a company registered in Zug, Switzerland, which is staging an ICO in order to raise funds for financing the development of its own solution based on AI technology and promotion.
UBEX tokens will serve as the currency for transactions between the platform participants and, therefore, will perform a utility function.
PROFIL: https://bitcointalk.org/index.php?action=profile;u=2324166
0x0B8A20d24735589E86bD67Ca10DBCD141C790107