New Sneakers for you - Your Online Shop for Sneakers Streetwear and BasketballCourtesy of our sneakerhead translator, Remington Guest of the Cheap, The Best & The Hidden Sneakerhead: A person who collects rare, limited edition sneakers, which often come with insanely high price tags. We mean, we know a thing or two about archival collections. Ahem, this and this. But when it comes to sneaker-speak, things have a tendency to, well, get a bit convoluted. So we’ll leave it to Remington Guest, the man behind the Tumblr The Cheap, The Best & The Hidden, to break down, define and school us on what our boyfriends actually mean when they say their kicks are ‘grail.’ Are you ever totally confused when a swag lord talks about sneakers/style/steez? It’s normal to be a bit confused, but it’s NOT okay. How are you supposed to know what to get me for Christmas if you don’t understand what I’m talking about? I’ve got you covered with this training-wheels guide to understanding what my dad would call ‘hip hop culture’ for today’s youth.
1’s, 3’s, 4’s, 5’sJordans are made every year, and they are numbered. The ones Jordan played in are especially popular like the Jordan 1’s, 3’s, etc. When you hear yoooo those tens are dope, they're usually talking about a Jordan 10. ACGAll Conditons Gear.A super popular line of Nike products that was recently reintroduced. Very weather resistant gear. Alphet [al-fet]Another word for outfit.That’s a fire alphet. Beaters [bee-ter s] Shoe in your collection that you allow to get beat up. You wear it A LOT. No matter how many kicks you have, you likely wear these in the rain or when out at the club when you twisted heavy. Bred’s [bred s] Often refers to the color combination of black and red, usually associated with Jordans. Coke Whites [kohk] [wahyt s]Whiter than white sneakers. Always have some coke whites in your closet for mystery and Cov profiles. Cop [kop] Buy something.I gotta cop those Jordan's. Cozy Boy [koh-zee] [boi] When you’re fashionable, but also very, very comfortable — a.k.a cozy.
Crepes [kreyps] Another word for sneakers.Eyyy, yo, dude got some super fresh crepes on. Don’t hurt your girlfriend’s feelings by telling her you’re getting some crepes without her. Crispy [kris-pee] When something is very, very clean. Deadstock [ded- stok] When a shoe has never been worn, a.k.a brand new. It has been in the box, and stayed in the box since you bought it. Never tried on, factory laced. Double up [duhb-uh l] [uhp] When a pair is so dope and if you're lucky enough, you buy more than one pair. Factory laced [fak-tuh-ree] [leys-d] When the shoes are totally untouched. The laces are as they were when the left the factory. Occasionally I'll force my foot into a factory laced shoe and wear it out. Nothing is crispier and makes less sense than wearing shoes with laces you try to never untie. Fire [fahyuh r] When something is hot or really fucking good.Those flyknits are super FIRE on ya feet, kid! Flight club [flahyt][kluhb] A sneaker consignment store.
Other than eBay, this is the go-to place for resellers and buyers for limited sneakers. I spend a lot of money here, like my entire tax refund. Fragment/Fragment's [frag-ment’s]Collabs with Nike often. Usually on very limited kicks, fragment design is run by Hiroshi Fujiwara. Friends and Family [frend s] [fam-uh-lee]When a pair is stupid rare. Public School often release F&F pairs of redesigned Jordans. Runs can be as small as a few pairs and are gifted out to friends and family.Like, I only wear Fire GARMS. Don’t let your parents dress you in garms that aren’t fire. G.O.A.T. [goht] Greatest Of All Time.Often in reference to Jordan or a wildly popular shoe. Grails [greyl s]A highly collectible sneaker. What someone sees as their grail varies from person to person. The shoes Tom Sachs did for Nike are a grail of mine. GRGeneral Release, meaning this shit is easy to find. All retailers will receive this release and essentially makes it swag-less. There ARE exceptions tho.
This means it's for kids, but ladies often cope here because they can fit! Gum sole [guhm] [sohl] A kind of sole a sneaker has. It’s a dark brown and is super popular because of its durability. Highs [hahy s] High tops. Top of the shoe extends over the ankle for more ankle support, like jammin’ on the court. Hiroshi [heer-oh-shee]Stands for Hiroshi Fujiwara, one of the most influential dudes in streetwear. He collaborates on a ton of Nikes. HTMOne of the most limited kinds of sneaker releases is HTM. It is a team comprised of Mark Parker (Nike’s CEO), Hiroshi Fujiwara (streetwear gawd) and Tinker Hatfield (one of the best sneaker designers of all time). These releases are sold in a handful of stores around the world. Hypebeast [hahyp-beest] Someone that only follows hype. There is more buzz/hype around some sneakers than others. A hypebeast only pays attention to these kinds of releases because they’re ‘cooler’ which in turn often makes you a fuccboi.
Icy sole [ahy-see] [sohl] When the soles of the sneaker are slightly see through aka icy. Icy soles are super fresh. Infrared [in-fruh-red] A color Nike developed that is linked to some of the most popular sneakers Nike has done. Instacop [in-stuh-kop] When something is so dope, at the first opportunity, you buy it. JB/Jumpman [juhmp-man] Jordan Brand, also referred to as Jumpman for the logo of Jordan jammin’ on the court. Kicks [kiks] What’s on yo feet. It’s all about dem kicks…is something you might hear in London. Lit [lit]When shit is so dope, it’s pretty much on fire, a.k.a lit up. Lows [loh s] Low tops. Hits below the ankle. Very summer, very Malibu-vibes here. Mids [mid s] Mid top. Hits at pretty much the ankle. It’s the condition of a sneaker. Nike Lab [nahy-kee][lab] Dope line of Nike that sells limited Nike gear. They also have stand-alone stores around he world. Pack [pak] A set of shoes that is released as a series, sometimes separately or together.
That pack is way legit. Need to cop the whole thing. Packs make girlfriends mad because you just bought multiple pairs of similar shoes. PE/Player Edition [pley-er] [ih-dish-uh n] Player Exclusive. This means it was made by the brand for the athlete and are almost never sold in stores. Gotta have serious connects to get a pair of these. Reseller [ree-sel-er] Someone that buys as many of a limited release with no intention to wear it, but rather sell them for profit. We hate them all. Retro [re-troh] A shoe that dropped in the past, like a Jordan, and is being re-released. Dudes go crazy for retros because it gives us Wheaties vibes like MJ on a cereal box. Size run [sahyz] [ruhn] This usually refers to how many pairs a retailer or reseller has. Most stores stock men’s sizes 6-12. Another term is ‘partial size run’, for when a store doesn’t receive a full shipment. Steez/SteezyWhen you combine style and ease. Super fire [soo-per][fahyuh r] The superlative version of fire.