Mattress Store at Colder's Furniture and Appliance We are proud to carry Serta, the Number One Mattress Company in America and we have the Largest Selection in all of Southeast Wisconsin. Shop Our Best Brands FOAM Mattress Warranty Information iSeries Mattress Warranty Information Serta Mattress Warranty Information Colder's Offers two sizes in box-springs: Conventional (approximately 9” tall) Lo-Profile (approximately 6” tall) Depending on the height of the mattress you select you may find that a lo-profile box spring provides a more comfortable total height for your bed. A salesperson can show you the difference between the two styles of box springs to help you decide which one will work best for you. exchange of an open (plastic packaging removed) box spring for a different style after it has been delivered and set-up will incur a $50 exchange fee and an additional delivery fee (if delivery is required). Colder’s Furniture and Appliance has a large selection of mattresses to choose from, our stock includes King Size Mattresses, California King size Mattresses, Queen Size Mattresses, Full Size Mattresses, Twin Size Mattresses, Twin XL Mattresses, Bunk Bed Mattresses, Box Springs, and more.
We have many mattress styles as well: pillow top mattresses, memory foam mattresses, firm mattresses, innerspring mattresses, adjustable beds. If you are looking for a mattress for your master bedroom, a mattress for your kids room, or a mattress for your guest room, Colder’s Furniture and Appliance is sure to have an in stock mattress for you. Colder’s Furniture and Appliance can help you find the perfect mattress. Colder's Furniture and Appliance is the best place to shop for mattresses and is convenitently located for shoppers from the cities of West Allis, Delafield, Oak Creek, Grafton, Germantown, Waukesha, Brookfield, New Berlin, Whitefish Bay, Wauwatosa, Milwaukee, Lake Mills, Jefferson, Watertown, Johnson Creek, Fort Atkinson, Sullivan, Dousman, Whitewater, Oconomowoc, Muskego, Beaver Dam, Hartford, West Bend, Franklin, Sheboygan, and Beloit in Wisconsin and Illinois. The counties of Jefferson, Dodge, Milwaukee, Ozaukee, Sheboygan, Walworth, Waukesha, Washington, Racine, Kenosha, Fond du Lac, Winnebago, Calumet, Manitowoc, and surrounding areas.
Furniture - Best of 2016 Published Dec 8, 2016 From living room to bedroom to kitchen nook, who has the best home furnishings? 1. Furniture To Go 4. West Bend Furniture & Design 6. Warren Barnett Interiors Nominee for: Antiques, Furniture 9. Verlo Mattress Factory 11. The Amish Way 15. Brady Street Futons 15. Delafield Design Gallery 15. Little Swiss Clock Shop 19. Johnson Home Furnishings Oberndorfer Landscape Development, Inc.Every 10 years or so you probably buy a new mattress. That's the typical thinking. It's odd, though, that something we spend so much time with (and on) takes up so little of our brain power. We lay on them every night, do little to no maintenance on them and really only consider buying a new bed or mattress when we see a good deal after the mystical 10 year period has elapsed. Verlo and its recently-renovated flagship store at 6501 W. Layton Ave. wants to change this. The Milwaukee-maker of mattresses isn't alone in wanting to solve our sleep challenges or change our minds about what we want and need in a mattress.
It is, though, unique in its transparent, modern and comfortable approach. The end of last year unveiling of the rebranded and redesigned Verlo store featured new mattress collections utilizing the latest sleep technology and an entirely new mattress selection process. This new process isn't one based on price and laying awkwardly on a showroom bed. Rather it includes beacon-enabled iPads and easy-to-understand icons to help you identify which mattress might best fit your needs. Apple Store is an easy comparison for this new Verlo store, but it's not quite that. The Greenfield store is very welcoming and almost instantly alleviates some of the bad design feelings that a local furniture or national mattress store can elicit. The store is the result of three years of research, planning and development. One thing that stands out as you tour the pods to find your best bed is that Verlo tells you and shows you exactly how the bed is made. In fact, the factory is attached to the store and showcased via huge windows.
You can watch your bed being made, ask questions and even help make your mattress. "We wanted to demystify the mattress. There's no magic in making what is basically a big subway sandwich of pieces and parts. The magic in this for the customer is that they get to see how it's all made, and if they want to, our customers can actually help make their products," said Chris Nolte, CEO of Verlo Mattress. Making your own bed doesn't cost any more or less as Verlo's factory direct cost structure keeps all prices competitive. Constructing the bed you sleep on might not appeal to everyone, but it's available and helps personalize the buying process and lessen the sales talk. "You'll hear so much less sales talk here, we won't try to move you from one bed to another. It's all clearly laid out and people can self select based upon price and features with a logical flow that makes it transparent and simple," said Nolte. It is pretty easy to walk through the store and if I wanted a salesperson he/she responded or I just let the iPad and the questions it asks me guide me.
Another creative tie in at the store is Verlo's leverage of its parent company, Marcus Investments. Marcus, of course, owns hotels and beds often help make or break a hotel goer's experience. "Have you ever slept on a hotel mattress and said, "This is awesome?" But, then, what did you do about it? Well, the genius of Marcus Investments buying Verlo is that it can use the product in its hotels. And, of course, then you try before you buy," said David Marcus, president of Marcus Investments. In the Greenfield store is a Pfister Hotel set up with photos and a bed like you'd see at Marcus' marquee Downtown Milwaukee hotel. You don't, though, have to buy The Pfister bed when you shop at Verlo. All beds come with Lifetime Comfort Guarantee and soon may even be able to let Verlo do regular maintenance on your mattress. You do it on your car; why not your bed. The company has 24 locations in Wisconsin and more than 40 nationwide, but its showcase store in Greenfield is where it's heading.