Beauty and the BeastCasper's New Mattress Is For the DogsCasper, an e-commerce startup known for shipping mattresses directly to consumers, has a new offering starting Wednesday: Dog beds.The beds come in three sizes, depending on the size of a customer's pooch. They'll cost $125, $150, and $225 for small, medium and large, respectively. That’s on the higher end for dog beds, but more expensive options certainly exist."We started getting customers sending us photos of their dogs on the Casper mattress early on, and a lot of requests from people for us to make a dog mattress," says Casper Chief Product Officer Jeff Chapin.Chapin said the efforts to build a dog bed began in earnest "probably a year and a half ago." One challenge: Dogs are rougher on mattresses than humans."It took a lot of iterations on the prototypes to get something as durable as we wanted and as comfortable as we wanted," says Chapin. He added that dogs have a wider variety of sleep positions compared to humans, who tend to stick to just three.
Part of Casper's sales pitch might be that dogs aren't the only beneficiary of their own beds. Dogs who share the bed with their owners can be a sleep disturbance because they tend to wake up and move through the night, Chapin says.Based in New York City, Casper sells well-reviewed memory foam mattresses directly to consumers starting at $500, along with bedding and pillows. The firm says it's able to save money by shipping its products directly to customers, cutting mattress stores and their markups out of the equation. (It also has dog-friendly offices.)Investors have poured a total of $71.2 million into the firm since it launched in 2014, according to CrunchBase. Other mattress startups, like Purple and Leesa, now compete with Casper, while other firms have applied the direct-to-consumer business model to products like cosmetics and home goods.We live in a world of now. People want things now. The newest gadgets, the newest vehicles, the newest technology; all in a competition for time and attention.
However, last I checked, we all have the same amount of time in a day. This leads to people multi-tasking. It is no longer the slow and steady that win the race. Rather, it is the ones that do not take time to relax, and never give up that succeed. More than ever, people are working while in college, or perhaps working two jobs, all while taking care of various family members at home as well. With the stress to succeed, or simply just to survive, there is one aspect of life in which we all partake: sleep. Is there any possible way that we can be less tired as individuals and be better suited for our tasks? Yes, by once again maximizing efficiency in another area: our rest.There is a difference in our society between sleep and rest. Sleep has almost been scheduled in on our agendas, becoming more of an item on our to-do list that an actual period of relaxation. Rest seems to be lost and forgotten all together. But to be better rested, what can we do to improve our sleep? The first and foremost thing to look at would be our sleeping devices.
Some people might say, “A mattress is a mattress. Why spend a lot of money on a mattress?” Well, a car is just a car, but I would rather drive a new Lamborghini than an older used Honda. Think for a moment about how much we control our comfort in our lives. Is it too cold? Turn on the heat. Is it too dark? Turn on a light. However, when we fall into the abyss of sleep, very few of us have the ability to control our comfort around us. That is why it is important to fall asleep in the best bed, a bed you can trust to wake up comfortable in. Memory Foam Mattresses are composed of state of the art technology that will shape to the individual user, something that other mattresses do not do. Having consistent support is important for your rest cycle. When we wake up comfortable and happy, we are in a positive mood that will carry with us throughout our day and allow us to accomplish everything we need to. When quality of sleep is diminished, sleep becomes more of a coping mechanism than the vital rest we all need.
But with Memory Foam Mattresses, we can wake up well-rested. The question that you really need to ask yourself at this point is: Do you want to wake up happy? We’ve listed bellow some of the best-rated memory foams mattresses: Now let’s talk about latex mattresses, first of all, latex is said to adjust to the body of the person lying on it by absorbing your weight and distributing it equally across the surface of the mattress. This also means if you’re a late-to-bed, early-to-rise person like me, but your partner is not, you won’t wake or disturb them when you get in and out of bed. It’s elastic, giving and yielding, while at the same time being very strong and supportive. A natural latex mattress is manufactured using rubber tree, instead of using traditional ways. If you have allergies, it’s a choice that you should consider because the organic material makes them the healthiest, friendly and durable mattress on the market. Both materials(memory foam and latex) absorb movement, so are ideal if you have to share the bed with a member of your family.
Latex mattresses can be natural, artificial or blended. (Hybrid or blended is a combination of natural and artificial latex.) Natural latex comes from the extract of rubber trees. Artificial latex is created by polymerizing a chemical compound that has been blended with surfactants. Artificial latex has, however, identical properties of natural latex. The latex hybrids are right now the foremost widespread type of mattress (of any kind), getting to supply the best of bouth latex and memory foam. Hybrid simply means that there are different sorts of foam in one mattress, most frequently memory foam.The most known hybrid type of mattresses is Casper and Ghostbed. Memory foam mattresses can cost thousands of dollars and typically last up to a decade depending on how well you care for the mattress. Although you won’t find a latex mattress in the bargain bin down at the local mattress warehouse factory sale, up front, they can come significantly cheaper than other types of mattresses of similar quality.