About me
Leonie HertzI am an employee at https://www.memigo.com
The profession of internet marketer is associated with something very creative and, at the same time, global. In fact, there are a lot of specializations in the field and you can choose what you like or focus on strategies. In this article we will discuss how to become an internet marketer, you need to know and be able to.
What attracts internet marketing?
1 Development
If we compare marketing approaches, advertising, ways of conveying information, even 2014 and 2017, these are two different pictures. Internet marketing is constantly evolving, changing tools, approaches, audience. You will be in the trend of all innovations and can even create a revolution by inventing something interesting. Marketing success is determined by what the marketer does.
2 No routine
You will generate new themes for blogs, come up with the concept of new pages, experiment, analyze - this is what the marketer does. And the routine in the field is really a bit.
How to become an internet marketer?
3 Challenges
Every month is a new challenge, a constant brainstorm “how to increase key indicators” - Internet marketing keeps up.
The picture is really beautiful, but in order to become a good internet marketer, you need to know a lot and be able to.
What should an internet marketer know and be able to do?
Analyze and love numbers
Any of your actions, actions, text gives a certain result - it is important to be able to work with Google Analytics, statistics of social networks and draw conclusions. From this depends on the effectiveness of your work.
Be flexible
As we have already mentioned, the field of marketing and IT is developing very quickly. Therefore, you must be flexible, quickly grasp, have critical thinking, as well as rework texts, images, design, concepts, until the desired result.
How to become an internet marketer?
Understand your customer
In order for the work to bring an effective result, the internet marketer makes a portrait of the target audience, studies its behavior, knows how it moves through the site and analyzes the feedback.
For this you also need to understand:
Online sales process
The impact of usability online store or site
Conversion enhancement methods
Principles of lead generation
Know basic tools
You need to understand how SEO website promotion works, what stages it consists of, viral marketing, how social networks work, google advertising and everything that helps businesses find their clients.
And now let's look more specifically at what the marketer’s job is.