What is EIPlatform Project?

tinhkhuat

What is EIPlatform Project?

EIP is developing a platform to enable direct interaction between brands and people in the Esports sector. Reaching the next generation audience via data-driven mass personalisation.

The platform proposed in this ICO is an effective method with which brands can connect with audiences without having to go through other intermediaries. The team behind EIPlatform will be using artificial intelligence to conduct a data analysis on all the participants in the e-sports space. This will show which Twitch streamers fans enjoy watching the most. These streamers can then be contacted by brands and sponsored so that their fans can be targeted by the marketing.

EIP ECOSYSTEM

EIP ecosystem will be the first global decentralized platform directly linking sponsors, partners, gamers and Esports enthusiasts. Brands and Companies optimize their expenses for sponsorship by directly reaching the audience they need, and audience eventually gets access to the budgets of leading brands.

EIPlatform OU Company, registered in Estonia (hereinafter as «EIP»), is an official organization that creates EMI tokens, platform and technology. Main mission of EIP is the development and application of cryptographic technologies with open source code that will ensure the operation of the EIP ecosystem.

To avoid doubts, we note that the EMI tokens do not grant their owners any property rights or other privileges in the EIP Company. Owners of tokens do not have any rights to any forms of dividends, do not participate in the distribution of income and are not eligible to vote.

To become a member of the ecosystem, user creates an account on the EIP platform. During registration, the system will create a user profile and its wallet. Each participant of the ecosystem will be provided with a wallet functioning as a protection of user data (storage in a decentralized database), as well as interaction with other participants on the basis of smart contracts.

EIP Platform

EIP platform is a decentralized marketing platform that allows participating Brands and Companies to understand, develop, forecast and monetize the Esports audience, conduct advertising campaigns, implement loyalty programs, receive feedback from the audience and obtain its engagement. Audience will have access to budgets of Brands, and also, will be able to participate in the development of Esports infrastructure.

EIP takes on the following functions:

● Issuance of the EMI token and its distribution in order to raise the funds for the development and expansion of the system;

● Creating of fair and secure order execution model based on the approach of decentralization;

● Development of smart contracts for starting processes of payment and order fulfillment;

● Launching the website and applications for Companies, audience, and all participants of the Esports market

● Creating of an effective encouragement model for each of the parties for encouraging them to join the EIP ecosystem;

● Development of active marketing campaigns to accelerate the project launch in the initial stages;

● Developing of regulatory and legal grounds of the ecosystem.

Roadmap

EIP's road map includes several different stages, such as development of technology, expansion of infrastructure, signing of partnership agreements and the implementation of marketing initiatives. Terms and specific actions are subject to change.