Momentum - The world’s first blockchain and crypto-token based marketing automation platform

The world’s first blockchain and crypto-token based marketing automation platform that enables companies to reward their best customers and supporters with crypto-tokens.

Redefining the way companies build customer relationships

With Momentum, companies can reward customers in exchange for their attention, business, brand advocacy and data insights, while giving the consumer full control over their personal data.

SOLVING REAL PROBLEMS

Traditional marketing is often disliked by customers. They are often badly timed, lack in personalisation and result in spam.

Loyalty programs repeatedly fail as consumers lack a sense of value and ownership. Points offer no real value, often expire and are wasted.

In North America alone, the total value of unused 'points' is approx. $100Bn. This wasted potential can be used to transform customers into happy and active brand ambassadors.

Launch branded tokens

Enable retailers and brands to easily launch their own token-based incentive and reward scheme.

Reward customers

Reward customers

Give crypto-tokens to customers supporting your brand, e.g. for buying, reviewing or telling all their running friends about their new sport shoes.

Understand customers

Build lifelong relationships

Build up a detailed understanding of customers and use it to have relevant 1:1 conversations with them and their friends.

THE SOLUTION

The Momentum Platform transforms the way companies do marketing

Mobile Marketing Automation

Mobile Marketing

Automation

Target users in realtime based on smart and comprehensive use of data, including: location, user attributes and behaviour.

Token incentives

Reward consumers for their time and activity

Activate consumers with the right incentives at the right time in their journey to maximise conversion.

Data Driven

User-managed data drives better user experiences

Optimise user journeys and offers, based on data collected and provided by the consumers themselves.

Portable loyalty rewards

Allow consumers to exchange retailer branded reward tokens into other reward programs or Momentum Tokens.

Understand and optimise ROI

Detailed analytics provide insight in user behaviour and effectiveness of marketing spend.

Data transparency and security

Provide users with full access and control over their data.

The MobileBridge Momentum Token

Momentum is a utility token and

will be used in four different ways:

A rewards and loyalty token. It is used to reward consumers for their attention, business, brand advocacy and data insights.

A 'gateway' token. The Momentum Token enables consumers to convert company branded loyalty rewards into Momentum Tokens, which in turn can be exchanged for other reward tokens or crypto-currencies.

A platform payment currency. Companies who are using the MobileBridge Momentum Platform will pay for it in Momentum Tokens.

A crypto-currency. An encrypted, decentralised digital currency, holding value and transferred between peers.

Welcome to the new way of marketing, welcome to Momentum world.

Using our system customers can build innovative, unique and engaging user experiences using a mixture of targeting, messaging, content, rewards and gamification. As a result of using our platform, our customers have seen a dramatic impact on their key mobile performance indicators in areas such as app-downloads (x10) and active users (x100). 

More importantly though, they regularly see conversion rates of 50% on promotions that drive users into stores, have more than half of their mobile users returning more than once a month and see sales increased as a direct result of their revised mobile strategy.

Momentum Token comes with offering services that can benefit all parties.

Momentum is a marketing platform that will keep every activity in it running automatically. This can work because Momentum based its platform on blockchain technology and crypto token. Of course you already know the sophistication of this technology.

With the Momentum platform, every company is enabled to reward its customers and their best supporters with crypto tokens. This will then build a better new image for the company in building relationships with customers.

Token

The Momentum Token allows consumers to swap company branded tokens into Momentum Tokens, which can be kept in their wallet, traded for other branded reward program tokens or exchanged into other cryptocurrencies

Total Token supply : 1,000,000,000

Tokens for sale during ICO : 500,000,000

Token price : €0.10 (~0.12 USD/CHF)

Token distribution

Tokens sold : 50%

MobileBridge strategic capital reserve : 33%

Long-term team retention : 5%

3rd party launch costs : 5%

MobileBridge Team : 3%

Advisors : 2%

Bounty program : 2%

Management team with proven track record :

Kees de Vos

CEO, FORMER SVP PRODUCT HYBRIS

Kees has 15 years’ global leadership experience in digital solutions and products, specialising in retail and digital commerce globally. He has worked with leading retailers and brands like WalMart, Argos and Tesco, to help define and implement their digital commerce strategy.

Eyal Oster

PRESIDENT, FOUNDER

Eyal is one of MobileBridge’s co-founders and as President continues to drive the company’s overall vision and strategy. He has more than 20 years of experience in leadership roles in both software and hardware companies and start-ups. Expert in mobile, digital marketing automation and loyalty.

Ariel Luedi

CHAIRMAN, FORMER CEO HYBRIS

One of Europe’s most successful technology leaders and investor in around 20 of the world’s most innovative technology start-ups, incl. MobileBridge. Ariel is the former CEO of hybris, the world leader in e-commerce software and previously held senior roles at Salesforce, Oracle and Broadvision.

Jack Sinclair

VP TECHNOLOGY, BLOCKCHAIN EXPERT

Jack brings over 25 years of technology experience to the MobileBridge team. Jack has worked with blockchain for over six years and applies his experience in both centralized and decentralized cloud architectures as a senior consultant with Fortune 50 companies.

Shlomo Cohen

BOARD MEMBER, MD INTEL

Shlomo is a Managing Director and General Manager at the world’s largest chip manufacturer Intel. He is the Managing Director of Intel Netherlands, directs all logistics and supply chain activities for Europe, Middle East and Asia and is a Director of Intel International B.V.

Lior Lavon

CTO, CO-FOUNDER

Lior is a highly-skilled and respected technologist and one of MobileBridge’s co-founders. Starting at Palm Inc, he was early to mobile technology and has since held a number of senior roles in different mobile and location based technology companies.

Carsten Thoma

FORMER PRESIDENT, SAP

Carsten is one of the most successful tech entrepreneurs in the industry. He co-founded hybris Software in Munich, Germany, the world’s leading e-commerce platform, which was sold to SAP for $1.5Bn. Carsten is also one of the early investors in MobileBridge.

Brian Walker

GLOBAL MD, ACCENTURE

Brian is leading Accenture Interactive’s Commerce Strategy globally, ensuring that clients have the capabilities to meet today’s digital commerce challenges. He is the former Chief Strategy Officer at SAP Hybris and Principal Analyst at Forrester. Before that he was at Amazon and Expedia.

Lars Schlichting

LEADING SWISS CRYPTO LAWYER

Lars’ key area of experience is banking and finance. In particular, he advises clients on regulatory matters, anti-money laundering issues and investment funds law. Since 2016 Lars is advising clients in the crypto world, especially crypto funds, crypto exchangers and participates in ICOs.

Jonas Karlberg

FOUNDER NORDIC BLOCKCHAIN, CEO AMAZIX

Jonas is co-founder of the Nordic Blockchain Association and founder of AmaZix, the world’s leading community management firm instrumental in major successful token sales like Bancor(+35 more). Jonas is a retailer by trade and has more than 20 years of commercial management experience.

Wouter van Neerbos

FORMER GLOBAL GM SHELL

Wouter has a 25-years’ global commercial management experience at Royal Dutch Shell, where he has led large global digital transformation projects. He is involved as a board member in various small and medium enterprises and a retail and loyalty expert.

Piero Crivellaro

PUBLIC POLICY AT MASTERCARD

Pierro is an Expert on European legislation and public policy in the fields of ecommerce, data protection and financial services. He has worked across financial services, banking and electronic payment regulation and is involved in regulatory and political discussions around blockchain, cryptocurrencies and financial technology.

For more information:

Website https://momentumtoken.io/

Whitepaper : https://momentumtoken.io/files/MobileBridge_Momentum_Token_Sale_Whitepaper_-_FINAL_v1.0_1102018.pdf

Linkedin : https://www.linkedin.com/company/2899326/

Twitter : https://twitter.com/MomentumToken

Telegram : https://t.me/MomentumToken

Reddit : https://www.reddit.com/r/Momentum_Token/

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ETH Address : 0xB2d70D6535e16EE25c26f96530254d1f0d73812F