FANFARE

UPIK05

INTRODUCTION

Fanfare creates an ecosystem of social commerce where content creators, consumers and brands can collaborate with each other through the exchange of values through FAN tokens. FAN tokens will be used by brands as a reward mechanism for content creators, converting their user-generated videos into videos that are available for purchase. This allows each video created by users to be able to become a brand for brands, thereby making the entire social platform a marketplace for products. Users will also receive rewards for the time it takes to watch videos created by their friends or other consumers. Users can, in turn, use FAN tokens, which they received as a reward, for the purchase of products from eStore Fanfare. Consumers who buy products in the eFore Fanfare store can receive favorable discounts or additional rewards in the future.

A community-based double-sided platform to create, manage and convert consumer-generated videos to instant shoppable video for brands. Fanfare was built from the beginning to make Social Trafficking possible. Blocks of builders are designed and adapted from the beginning with social films and movies in mind. Features and functionality are carefully thought out and designed to be more closely connected to brands and consumers, by facilitating the integrated two-way brand section, so that brands can make their relationship with their customers To maintain trust, familiarity and positivity.

Problem

Brands are not empowered to monetize or effectively exploit a large number of user-generated videos, while many creators are not adequately rewarded for their efforts. Fragmented brand-consumer relationships and the lack of closed-loop interconnections between creators, brands, and consumers result in a Social Trade environment that can not realize its full potential.

Solution

Fanfare aims to create an ecosystem where creators, brands, and consumers can connect closely. Brands will use Token FAN as a reward mechanism for creators by converting their user-generated videos into purchased videos that will act as a selling point for brands, thus making the entire social platform a marketplace for the product.

Fanfare Unique Features:

Allows brands to easily change all user-gathered videos in Hijack videos. Users can also easily post and share videos on Fanfare like on any social media platform. An additional incentive is that brands can now add accurate and cost-effective BUY buttons to each of these consumer-generated videos in Fanfare and convert them to instant-shoppable videos.

Benefits FANFARE

That makers receive rewards and that brands can use the power of consumer-generated videos to build their image, promote their products and encourage direct sales or generate leads, while at the same time making their own Create a library of consumer-generated videos. Collected viral in their own channels.

Consumers who purchase products from the Fanfare eStore can further benefit from attractive discounts or additional benefits. Fanfare Global Pte Ltd, a Singapore-based company, has created this Fanfare ecosystem.

The company is managed by series entrepreneurs, successful business owners and professionals – from media, law, marketing, finance and investment backgrounds with combined experience for decades – and also supported by investment companies.We have built the most comprehensive, centralized Social Commerce platform – The Fanfare App.

Token FAN is built on three main pillars:

Sharing Efforts – based on trust, these shared ecosystems will serve to increase user growth, build stakeholder confidence and ensure sustainability.
Wealth Distribution – a win-win-win economy in which all stakeholders will benefit from sharing incentives and rewards.
Unlocking New Value – through user-made video conversion into purchased video.

By 2020, the Fanfare ecosystem aims to have more than 25 million users and 5,000 brands onboard, creating a total of 5 million shoppable videos, and generating US$1 billion worth of social buying.

TOKEN FANFARE

Fan tokens are used as a reward mechanism for video makers who create videos through shoppable Brands, but also those who want to use the ecosystem, have to buy fan tokens, where they can add products to create video users.

Target audiences – consumers who are able to use domestic currencies to buy necessary content in the online store FanFare, access websites and brand campaigns. FanFare Electronics Store offers your products in electronic platform stores and for every purchase you can use domestic currencies in the form of FAN token.

ICO Details

General information

Token: FAN

Platform: Ethereum

Standard: ERC20

Quantity: 2,000,000,000 FAN

Price: 1 FAN = 0.0001 ETH

Payment: ETH

Soft cap: 4,000,000 USD

Hard cap: 40,000,000 USD

Pre ICO

Quantity: 200,000,000 FAN

ICO

Quantity: 200,000,000 FAN

Start: 10/01/2018

Completion: 10/31/2018

USES OF FAN TOKENS (SUMMARY)

USERS

Receive FAN Tokens when their video is verified by a brand.
Receive FAN Tokens when their video is converted into a shoppable video.
Rewarded with FAN Tokens for watching videos.
Purchase of products from Fanfare eStore.
Vote for winning video in brand campaigns.
Trade FAN Tokens on exchanges.

BRANDS

Reward content creators upon verifying and adding the video to the brand channel.
Reward content creators when converting a video into a shoppable video by adding a product to it.
Purchase ticket to make an announcement to all their fans (e.g., launch of a new campaign, new product launches, upcoming promotions, etc.).
Trade FAN Tokens on exchanges.