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Coca-Cola is a company that we all know very well. But how big is this company that created the modern image of Santa Claus? Let's try to figure it out by imagining: what if Coca-Cola were a country?
Coca-Cola annually produces more than three and a half thousand different drinks under five hundred brands.
The company produces a total of 166.3 billion liters per year. This liquid is enough to fill 69,000 Olympic pools, which, when folded, will be almost as long as the distance from Kyiv to Lisbon.
How big is a corporation that can fill a pool across Europe?
Send its soda into space?
And to make the whole world imagine Santa Claus, a well-fed kind grandfather? Not every country can do this, but what if Coca-Cola would be a country?
This country would be older than Australia, India, Finland, and most modern states, including Ukraine, of course.
Coca-Cola appeared in 1892, at the same time as basketball.
If the country of Coca-Cola spoke Chinese, then its name would literally mean "waxed horse" or "bite a wax tadpole." Therefore, when Coca-Cola came to China, she chose characters that would mean her name and they chose a name that literally means "let the mouth to rejoice"
In the country of Coca-Cola, 100,000 people would live, this is how many people produce Coca-Cola every year and another 600,000 people bottle its drinks produced under other brands. This is already 700,000 people, which is more than the population of Montenegro.
The country needs a flag. Red and white like Canada, Austria, Bahrain, or Georgia. There should, of course, be a hymn, but it would change quite often. The fact is that Coca-Cola changes it with each release of a new advertising campaign, which is 1-2 times a year.
The most memorable advertising campaign in Ukraine most likely took place in 2003, with the slogan Свято Наближається, from which we clearly remember the image of Santa Claus as a kind, well-fed grandfather, an image that since 1927 has been strongly associated with the New Year and Christmas.
The company did not invent Santa Claus, as many believe, but tried to make us represent him as such a kind grandfather. Do you remember polar bears from advertising?
The Coca-Cola country would rather be northern and would need a constitution. In Coca-Cola, it is a statute that makes it a bit of a timocracy. This is when only those who own property in this country can be elected, however, anyone can buy a small share of the Coca-Cola country for $ 55, this is how much 1 share of the company costs, the total capitalization of which is almost $ 250 billion.
The leader or president would be elected by the board of directors. If you look closely, Coca-Cola really looks like a country, albeit very different from all other countries. But the country should still have its own territory and permanent residents, as well as the recognition of other countries.
Coca-Cola is recognized, but differently, as a force that affects the economy of the whole world. Go to the nearest grocery store and you will definitely see a red can. After all, only 3 countries of the world do not sell Coca-Cola: Cuba, North Korea, and Myanmar. So, even though Coca-Cola is not a country, we still live in it.